Senior PR Specialist (6-month contract)

KAYAK•Norwalk, CT

2d•Hybrid

About The Position

KAYAK, part of Booking Holdings, is a leading travel search engine. We are looking for a Senior PR Specialist to join KAYAK's North America Communications team. This role will bridge the gap between data and narrative, turning travel search insights into coverage that positions KAYAK as a trusted, authoritative voice in the industry. This role is required to work from our Norwalk, CT office 3 days per week.

Requirements

5 or more years of experience in consumer and/or B2B public relations, with a demonstrated track record of developing data-driven earned media campaigns (equivalent experience, training, or transferable skills considered)
Strong analytical skills — comfortable interpreting data, identifying patterns, and surfacing stories others might overlook
Proficiency with tools such as Excel, Google Sheets, or data dashboards to independently explore trends and validate story angles
Excellent written and verbal communication skills
Experience developing and executing PR campaigns with a high degree of independence
A demonstrated ability to build and maintain strong media relationships
A consistent track record of securing meaningful, high-quality media coverage

Nice To Haves

In-depth understanding of existing and emerging social platforms (experience in both traditional and digital PR tactics utilizing social media is a plus!)

Responsibilities

Analyze travel search data to uncover timely, newsworthy insights and identify trends that matter to journalists and audiences
Translate data findings into compelling press materials — including pitches, press releases, media briefs, and executive talking points
Develop proactive media opportunities around travel trends, seasonal moments, and breaking news
Build and maintain strong relationships with business, consumer, travel, and technology media
Collaborate with KAYAK's data team to shape research, validate findings, and bring data-driven campaigns to life
Identify timely opportunities and develop creative, data-backed rapid-response campaigns that keep the brand relevant in the news cycle
Measure campaign performance using PR analytics tools and apply findings to inform future strategies
Help manage external agency relationships and collaborate with marketing, analytics, and global communications teams
Support multiple campaigns simultaneously from insight development through earned media results
Contribute to monthly PR performance reporting, distilling results and trends into clear, actionable insights for the broader team