Senior Media Manager

Inizio Evoke•Boston, MA

5d•$67,000 - $85,000•Remote

About The Position

We are looking for a Media Manager to support the planning, execution, and optimization of paid media campaigns across digital and traditional channels working in live buying platforms. You will work with our teams and media partners to ensure campaigns are performance-driven, budget-compliant, and aligned with client goals. This is a client-facing role; you will work collaboratively with clients to meet goals.

Requirements

3+ years of media planning/buying experience.
Experience with digital media platforms (Google Ads, Meta, programmatic, endemic publishers).
Comfortable working in a regulated environment
A collaborative spirit and proactive mindset.
Ability to work remotely supporting East Coast hours

Responsibilities

Manage multi-channel paid media campaigns with a focus on pharma and healthcare audiences.
Collaborate with strategy, analytics, and creative teams to build integrated, patient-centric campaigns.
Optimize media performance using data-driven insights to meet regulatory-compliant KPIs.
Stay ahead of digital trends and platform updates to ensure the best media execution.
Manage vendor relationships, negotiate rates, and oversee media budgets and flowcharts.
Translate complex healthcare messaging into precise targeting strategies for HCP and DTC campaigns.