Senior Marketing Program Manager, Claris

Apple • Sunnyvale, CA

9d

About The Position

Claris, a wholly owned subsidiary of Apple, is seeking a Senior Marketing Program Manager to drive the execution of go-to-market programs. This role supports marketing leadership by managing major initiatives from kickoff to delivery, orchestrating cross-team collaboration, and removing obstacles. The ideal candidate has a deep understanding of marketing, campaign and launch processes, and excels at translating strategy into actionable plans. The role involves planning and driving key marketing initiatives, including product launches and ongoing content marketing efforts across various channels (email, social, paid media, content marketing). The Senior Marketing Program Manager will also manage the team's working rhythm using agile practices, conducting structured planning sessions, reviews, and retrospectives to drive continuous improvement. This role requires a proactive approach to documenting successes and applying learnings to future programs, with the ability to navigate ambiguity and adapt plans as needed.

Requirements

• 7+ years of program or project management experience within a marketing organization
• Experience with the go-to-market process, including campaign development, product launches, creative production, and coordination across email, social, paid, search, content marketing, and emerging channels
• Experience partnering with senior leadership to plan and drive cross-functional initiatives
• Experience delivering multi-team programs on time, from kickoff through completion
• Bachelor's degree
• Experience supporting launch readiness for software or technology products
• Experience working in Scrum, including sprint planning, backlog management, reviews, and retrospectives
• Proficiency with Jira or similar tools
• A team builder and trusted partner who builds relationships and creates the conditions for teams to collaborate effectively and deliver results
• A continuous-improvement mindset, with a habit of documenting what works and applying it to future programs
• Comfortable navigating ambiguity and adjusting plans as priorities and business needs shift

Responsibilities

• Plan and drive the marketing team's most important initiatives, from product launch kickoffs to long-running, multi-team programs.
• Manage both milestone-driven launches and campaigns, and always-on content across email, social, paid media, and content marketing.
• Turn strategy into clear plans and keep stakeholders and leadership aligned.
• Run the team's working rhythm using agile practices, including planning sessions, reviews, and retrospectives that are structured and outcome-driven.
• Turn each launch into a set of concrete improvements applied to the next one.
• Manage work intake, prioritization, and capacity planning.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior