Senior Marketing Manager – Immuno-Oncology

AstraZenecaGaithersburg, MD
Hybrid

About The Position

Are you ready to set the pace for immuno-oncology marketing that changes how clinicians see and use breakthrough science? Do you thrive at the intersection of strategy, creativity, and magnificent execution to deliver measurable impact? In this role, you will lead personal promotion for a priority indication and orchestrate HCP engagement across channels to reshape the US market. You will translate scientific leadership into compelling, compliant campaigns that differentiate our brand, accelerate appropriate adoption, and ultimately benefit patients. You will partner closely with cross-functional colleagues and agencies to build new capabilities, move fast on insights, and deliver work that stands up to rigorous standards. Based at our Gaithersburg, MD campus, you will report to the Head of Marketing and work within an agile, collaborative environment where diverse perspectives fuel bold ideas and rapid learning.

Requirements

  • Bachelor's Degree in relevant field
  • Two or more years’ experience in pharmaceutical and/or healthcare industry with experience in one or more of the following: managed markets, brand marketing, sales, market research/analytics, business planning, sales training
  • High emotional intelligence with a collaborative, inclusive approach that drives team success
  • Experience building and integrating new capabilities that are relevant for brand success
  • Excellent oral and written communication skills, with ability to clearly and concisely communicate complex constructs
  • Outstanding project management skills and experience handling multiple vendors, marketing partners, agency partners and budgets
  • Ability to effectively manage multiple contending priorities and projects
  • Strong understanding of legal and regulatory environment in pharmaceutical promotions, pharma industry guidelines, and other compliance-related issues
  • Experience working closely with field sales organizations to implement sales or marketing programs with measurable business impact
  • Ability to lead without authority
  • High capability at working collaboratively, thinking strategically and operating effectively in a rapidly evolving and competitive market place
  • High ethical standards and personal integrity

Nice To Haves

  • MBA or other advanced degree in relevant field
  • Oncology or specialty care experience
  • Experience across multiple promotional channels (Personal, Non-Personal and Digital, Peer to Peer)
  • Product launch experience
  • Customer facing experience
  • Experience with Medical, Legal, and Regulatory (MLR) regulations, reviews and processes
  • Prior in-line HCP marketing experience

Responsibilities

  • Lead personal, and peer-to-peer HCP marketing strategies in the US to differentiate the brand and drive appropriate utilization in a competitive IO landscape.
  • Shape branded and unbranded HCP initiatives and ensure coordinated execution across channels and functions to educate, activate, and reinforce value.
  • Engage with field teams to capture local insights and convert them into targeted messaging, tools, and resources with measurable business impact.
  • Manage agency partners, workflows, and budgets (POs, invoices) to deliver on-time, on-budget programs that raise quality and speed.
  • Collaborate with peer indication leads to improve strategic coherence and executional pull-through across the portfolio.
  • Partner with medical, legal, regulatory, and compliance teams to develop and complete initiatives that meet all standards without compromising effectiveness.
  • Identify, evaluate, and adopt new partnerships and technologies; build new capabilities essential for sustained brand success.

Benefits

  • We balance the expectation of being in the office while respecting individual flexibility.
  • A rich pipeline and colleagues who run as one to turn science into impact.
  • You will stretch your craft on complex launches, test new digital approaches, and grow alongside leaders who value kindness as much as ambition.
  • The result is tangible: smarter strategies, faster decisions, and medicines reaching the people who need them.
  • We want colleagues to wake up excited about their day at the office, in the field, or in the lab.
  • A promise to you: to help you realise the full breadth of your potential.
  • Here, you’ll do work that has the potential to change your life and improve countless others.
  • And, together with your team, you’ll shape a culture that unites and inspires us every day.
  • An inclusive culture where you will connect different thinking to generate new and valuable opportunities.
  • A commitment to lifelong learning, growth and development for all.
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