Senior Marketing Insights Analyst

Moloco•San Francisco, CA

12h•$108,800 - $176,640•Onsite

About The Position

Moloco is an AI-native performance advertising company. This role is fundamentally about data storytelling: taking complex, often messy data and shaping it into the single clearest narrative that will resonate externally. It's not just about analyzing the data, but helping decide what story it tells and how to tell it. This role also sits at the center of protecting the company by ensuring every public claim we make can be substantiated. You'll execute independently day to day, with good judgment on when to move forward on your own and when to check in. The role is externally-facing and research-driven: the work you produce is published, legally reviewed, and read by customers, press, and partners.

Requirements

Strong data storytelling skills as a core competency: proven ability to turn a messy dataset into a single, sharp narrative for an external audience
Experience producing rigorous, defensible research and thought leadership, with comfort working through legal review
Hands-on experience in mobile, advertising, or ad tech, with the confidence to hold your own with industry experts, analysts, and customers
Intellectual honesty under scrutiny: comfortable being directly challenged on your own numbers, and willing to concede or revise a claim rather than defend it reflexively
Experience executing projects independently once scoped, including with external partners or agencies, with good judgment on who to loop in and when
Industry knowledge (mobile, advertising, ad tech, or adjacent) strong enough to bring a point of view, not just process data
Demonstrated ability to work as a genuine thought partner to cross-functional stakeholders, comfortable asking hard questions and challenging assumptions rather than just presenting findings
Rigorous, hands-on analytical ability: strong SQL plus experience with tools like Python/R and BI platforms (Looker, Tableau, or similar)
Strong written and verbal communication skills, along with the confidence to execute independently on a day-to-day basis

Nice To Haves

Experience working with external research/consulting partners or data partnerships
Experience navigating claims substantiation or disclosure controls in a growing or scaling company
Proficiency working alongside AI tools/agents for research and data analysis (rather than manual execution)
Background in journalism, consulting, or research that required translating data into a defensible public narrative

Responsibilities

Execute data storytelling for Moloco's external research and thought leadership, transforming raw, often messy datasets into a single, sharp narrative that lands with press, customers, and industry audiences
Serve as the approval gate for first-party marketing claims ahead of legal review, ensuring every externally stated number and assertion is rigorously substantiated, and standing ready to defend or revise any claim under direct challenge
Independently execute research projects within scope, including coordination with external partners and agencies, with judgment on when and who to loop in along the way
Bring industry context and business judgment to the work: identify what's actually interesting or defensible about a dataset, not just what's technically correct
Partner with cross-functional stakeholders, especially Legal and PMM, as a genuine thought partner, asking sharp questions and pressure-testing ideas rather than just executing requests
Use AI tools to accelerate analysis and content production, while applying critical judgment to catch and correct AI errors before anything ships