Senior Marketing Excellence Operations & Communications Lead

Microsoft•Redmond, WA

About The Position

At Small, Medium Enterprises and Channel (SME&C), we are driving a step change in how marketing fuels growth—connecting strategy to execution, investments to impact, and global priorities to measurable field outcomes. Marketing Excellence ensures clarity, operational rigor, and accountability across integrated marketing and sales motions. The Marketing Excellence team serves as the connective layer between strategy, execution, and performance—partnering with Chief Marketing Officers (CMOs), Go To Market (GTM) teams, and Sales Units to drive impact at scale. We are seeking a Senior Marketing Excellence Operations & Communications Lead to drive performance governance, operational excellence, and consistent field communications across integrated customer and through-partner marketing efforts. The Marketing Operations & Communications Lead is responsible for driving end‑to‑end marketing performance management, operational planning, and communications across Marketing Excellence. This role ensures clear visibility into performance, establishes strong operating rhythms, and drives disciplined execution across Sales Units and Operating Units. The role acts as a central orchestrator—aligning planning, performance, and communications to enable measurable pipeline growth and improved left‑to‑right marketing and sales outcomes. Microsoft’s mission is to empower every person and every organization on the planet to achieve more. As employees we come together with a growth mindset, innovate to empower others, and collaborate to realize our shared goals. Each day we build on our values of respect, integrity, and accountability to create a culture of inclusion where everyone can thrive at work and beyond.

Requirements

Bachelor's Degree in Business Administration, Marketing, Finance, Engineering, or related field AND 4+ years experience in business consulting, sales, sales operations, information technology (IT), account management, business development, marketing, IT field sales, or a related field OR equivalent experience.
3+ years experience in in Near Term Strategy (1-2 years out), Management Consulting, or Finance.

Nice To Haves

Experience driving performance management, reporting, and operational rhythms in a matrixed organization
Understanding of marketing metrics, funnel performance, and pipeline impact
Experience leading cross‑functional planning and executing at scale
Proven ability to drive accountability and influence without authority across marketing and sales teams
Demonstrated excellence in executive communications and stakeholder engagement
Experience with campaign execution models, including seller‑to‑customer outreach programs

Responsibilities

Own the Integrated Customer and Through‑Partner Marketing Scorecard and ROB with marketing leaders, ensuring clear visibility into pipeline impact, targets, and ROI.
Drive alignment on performance expectations, targets, and success measures tied to pipeline growth and acceleration.
Lead ongoing performance tracking and reporting, surfacing insights and recommendations to optimize impact.
Lead connected sales and marketing reviews across operation units to review investments, assess performance and identify gaps across demand generation and signal execution.
Drive accountability across Sales Units and marketing teams to improve signal quality and conversion through the funnel.
Partner with stakeholders to address process gaps and improve end‑to‑end execution rigor.
Lead annual and in‑year planning across Marketing Excellence, ensuring alignment on priorities, investments, and success metrics.
Drive cross‑team coordination across initiatives, dependencies, and field execution plans.
Establish and manage a consistent communications structure and SU/OU leadership rhythm to land priorities, demonstrate impact, and gather actionable feedback.
Operationalize Smart Campaigns (OBO) for targeted, at‑scale seller‑to‑customer outreach, partnering across marketing and sales teams to ensure readiness, adoption, and execution quality.
Support development of marketing tooling related projects and requirements development (ie Sales Home, Agentic initiatives, Seismic).
Lead Marketing Excellence communications strategy and execution to ensure clarity, consistency, and engagement across stakeholders.
Translate strategy, plans, and performance into clear and actionable messaging for Sales Units and leadership.
Create a strong feedback loop from the field to inform continuous improvement.