Senior Marketing Events Manager (Temp-to-Hire)

Armada • United States (Remote), CA

13d • $52 - $79 • Remote

About The Position

Armada is seeking a Senior Marketing Events Manager to scale its event motion as the company grows globally. This role will be responsible for planning and executing various events, including trade shows, roadshows, customer events, partner programs, executive briefings, and field activations. The ideal candidate will bring operational rigor, strong judgment, and a bias for ownership to this highly visible function. This is a temp-to-hire position, with strong performers being considered for full-time placement. The role is remote-based in the continental US and is eligible for overtime.

Requirements

• 8+ years of experience in B2B field marketing, event marketing, or event management, ideally for a technology startup.
• Hands-on experience managing trade show exhibitor portals such as Freeman, Cvent, Experient, or similar platforms.
• Proven track record executing trade show booths, roadshows, executive events, customer programs, or field activations end to end without relying on a large team.
• Strong vendor management and budgeting skills, with a practical, ownership-driven approach to cost control.
• Exceptional project management skills.
• Ability to contribute to event planning, prioritization, and post-event analysis, not just logistics.
• Comfort working with executives, sales teams, partners, and technical SMEs.
• Polished on-site presence and ability to stay calm, organized, and solutions-oriented during live events.
• Familiarity with lead capture tools, badge scanners, QR workflows, CRM handoff processes, and post-event follow-up.
• Willingness to travel frequently and thrive in the organized chaos of live events.

Nice To Haves

• Experience in industrial technology, edge computing, AI infrastructure, space, defense, national security, energy, telecom, or enterprise SaaS.
• Experience supporting technical demos, product showcases, mobile tours, or hardware-forward event activations.
• Familiarity with virtual event platforms, webinar operations, or hybrid event production.
• Ability to set up lightweight AV, demo environments, or on-site technical workflows.
• Experience creating event playbooks, reporting dashboards, or scalable field marketing processes.

Responsibilities

• Execute the event calendar end to end, owning logistics for trade shows, executive dinners, roadshows, customer forums, partner activations, and field programs. This includes venue coordination, vendor management, shipping, staffing, run of show, timelines, budgets, and post-event follow-up.
• Help plan and scale Armada’s event motion by partnering with the Head of Events to build a repeatable, high-impact event function across priority markets, industries, and customer segments.
• Own trade show operations, managing exhibitor portals, booth assignments, sponsorship deliverables, labor orders, shipping deadlines, compliance requirements, show services, and on-site logistics.
• Activate regional field programs by coordinating roadshows, lunch and learns, product demos, Galleon tours, customer briefings, and partner co-marketing events, managing timelines, vendors, internal stakeholders, and logistics from kickoff through debrief.
• Support executive and speaker programs by coordinating speaker submissions, session logistics, presenter needs, and on-site support, partnering with Communications, Content, and the Office of the CEO.
• Drive on-site lead capture and follow-up by setting up badge scans, kiosk flows, QR codes, meeting tracking, and other lead capture processes, briefing reps before events and delivering clean lead lists to Revenue Operations, Sales, and Demand Gen within 24 hours of each event.
• Partner cross-functionally with Content & Communications, Design, Demand Gen, Sales, Partnerships, Product Marketing, and technical teams to keep event programs on track, ensuring assets, collateral, demos, staffing, and follow-up are ready.
• Track and report event performance by maintaining event scorecards covering meetings set, leads captured, pipeline generated, pipeline influenced, cost per lead, and qualitative feedback.
• Keep Armada event-ready by owning inventory of booth graphics, demo gear, printed materials, signage, swag, and event supplies, and coordinating refurbishments, reorders, shipping, storage, and vendor handoffs proactively.
• Build repeatable systems by creating and improving playbooks, checklists, trackers, vendor processes, and post-event workflows.
• Represent Armada on site approximately 30–50% of the time, including occasional evenings and weekends.

Benefits

• Competitive base salary and equity
• Medical, dental, and vision (subsidized cost)
• Health savings accounts (HSA), flexible spending accounts (FSA), and dependent care FSAs (DCFSA)
• Retirement plan options, including 401(k) and Roth 401(k)
• Unlimited paid time off (PTO)
• 14 paid company holidays per year

What This Job Offers

• Career Level: Senior
• Education Level: No Education Listed