Senior Marketing Effectiveness Analyst

TEKsystems•Milwaukee, WI

8d•$40 - $55•Hybrid

About The Position

We are seeking a Senior Analyst to join our Marketing Effectiveness team. In this client-facing role, you will be the bridge between data and strategy, translating complex analysis into compelling stories that drive our clients' business goals. You are a proactive, curious, and communicative individual with a strong background in a marketing agency environment. You will be expected to not only analyze data but also to present your findings to clients, acting as a trusted advisor. This is an opportunity for a skilled analyst to grow their client-facing and presentation skills in a dynamic agency setting.

Requirements

5-7 years of experience in a data analyst role, with flexibility on the exact number of years.
Must have experience working in a marketing agency.
Proven experience with marketing data and analytics.
Exceptional communication and presentation skills are required.
Experience with Google Analytics is strongly preferred.
Experience with Tableau and SQL (especially in a Snowflake environment) is a plus.
A curious, proactive, and "go-getter" mindset is essential.

Nice To Haves

Experience with Tableau and SQL (especially in a Snowflake environment)

Responsibilities

Present data-driven insights and recommendations directly to clients in a clear and compelling manner.
Act as a liaison between clients and our internal technical teams to ensure business goals are met.
Develop and deliver presentations and dashboards that tell the story behind the data.
Manage multiple projects and priorities in a fast-paced agency environment.
Dig into data to find solutions, often going beyond the initial query to uncover deeper insights.
Work with various data sources, including Google Analytics, to understand and report on marketing performance.