Senior Marketing Data Analyst

RLDatix•Toronto, ON

35d•Hybrid

About The Position

RLDatix (RLD) is on a mission to help raise the standard of care…everywhere. Trusted by over 10,000 healthcare organizations around the world, our solutions help improve health and care. Our applications ensure that patients receive the best and safest care while supporting the providers who deliver it. Joining TeamRLD means being part of a global effort of over 2,000 team members in making a difference in healthcare…every day. We’re searching for a Toronto-based Sr. Marketing Analyst to join our Marketing Operations team, so that we can build the reporting foundation that empowers our marketing function to make smarter, data-driven decisions. The Sr. Marketing Analyst will own global marketing performance reporting and translate complex, multi-source data into clear insights and executive-ready narratives to drive stronger GTM results across RLDatix.

Requirements

5+ years of experience in data analytics, business intelligence, or marketing operations within a B2B SaaS environment
Proven success in building trusted reporting infrastructure that helps senior leaders make confident, data-backed decisions
In-depth knowledge of how to design and maintain dashboards, including multi-source data models
Strong SQL skills and hands-on experience querying data warehouses to prepare clean, reliable data for reporting
Hands-on experience with CRM and marketing automation platforms, ideally Salesforce and HubSpot, as well as familiarity with GA4
Ability to commute to Toronto once per week
Sincere interest in data storytelling — translating technical findings into clear, compelling narratives for executive and non-technical audiences
A knack for working both independently and collaboratively within a cross-functional environment, bringing structure and insight to a team building something new

Responsibilities

Build and maintain Tableau dashboards that track marketing performance from early engagement through pipeline and closed-won bookings, connecting data from HubSpot, Salesforce, GA4, and other GTM platforms
Define and standardize marketing and funnel metrics — including marketing-originated pipeline, bookings, opportunity count, and mid-funnel conversion — in partnership with Marketing, Sales, Finance, and Operations stakeholders
Deliver regular narrative analysis and executive-ready reporting to senior leaders, clearly explaining what is working, what is not, and where to invest next
Query and model data using SQL and data warehouse tools to ensure accuracy, consistency, and readiness for visualization and reporting
Identify measurement gaps and workflow inefficiencies, recommending pragmatic process improvements that elevate marketing team productivity and data quality
Collaborate cross-functionally with Demand Generation, Digital Marketing, Events, Communications, Regional Marketing, and GTM teams to develop channel-specific reporting views and support attribution and lifecycle analysis