Senior Marketing Campaigns Specialist (New York)

Fitch Group•New York, NY
•$85,000 - $100,000•Hybrid

About The Position

Fitch Group is seeking a Senior Email Campaigns Specialist / Email Campaigns Manager to be based in their New York office. As a global financial information services provider with over 100 years of experience, Fitch Group offers credit and risk insights, data, and tools. The company culture emphasizes credibility, independence, and transparency. Fitch Group is owned by Hearst and has dual headquarters in London and New York. The company values global perspectives, collaboration, and employee development in an environment that encourages challenging oneself.

Requirements

  • At least 2 years of proven experience working with the Marketo platform, encompassing database management, campaign execution, and reporting.
  • Experience in email campaign set up, testing and deployment in a fast-paced environment
  • A self-starter who works effectively within established processes, with strong attention to detail and the ability to quality-check both own work and others’ to minimise errors.
  • Be adaptable - flexible, resilient and able to adjust to changes in the work environment or shifting priorities.

Nice To Haves

  • Be calm under pressure, whilst methodical and logical in your approach.
  • Ability to build and develop strong relationships with key users and stakeholders.
  • Manage the delivery of tasks and campaigns to tight deadlines.
  • Demonstrate a proactive mindset – able to foresee potential issues or challenges that affect campaigns or processes and recommend solutions.
  • Proven ability to transform existing processes, abstract requirements into comprehensive, practical email program solutions.

Responsibilities

  • Partner with marketing teams across Americas (NA/LATAM) to develop and implement innovative, integrated email programs that build awareness, drive demand and generate leads.
  • Lead the technical execution of email marketing programs (trigger-based automations, nurtures, ABM), including audience segmentation, robust testing, deployment and continuous optimisation.
  • Take responsibility for the QA and activation stage to ensure user-built email programs meet internal standards.
  • Measure and monitor on-going email campaign performance – providing insights to internal stakeholders, marketers and direct team.
  • Act as an email campaigns subject matter expert, providing hands on support, guidance and coaching to our global Marketo user base.
  • Helping to provide strategic direction and governance to enforce company email marketing protocols and processes.

Benefits

  • Hybrid Work Environment: 2 to 3 days a week in office required based on your line of business and location
  • A Culture of Learning & Mobility: Dedicated trainings, leadership development and mentorship programs designed to ensure that your time at Fitch will be a continuous learning opportunity
  • Investing in Your Future: Retirement planning and tuition reimbursement programs that empower you to achieve your short and long-term goals
  • Promoting Health & Wellbeing: Comprehensive healthcare offerings that enable physical, mental, financial, social, and occupational wellbeing
  • Supportive Parenting Policies: Family-friendly policies, including a generous global parental leave plan, designed to help you balance career and family life effectively
  • Inclusive Work Environment: A collaborative workplace where all voices are valued, with Employee Resource Groups that unite and empower our colleagues around the globe
  • Dedication to Giving Back: Paid volunteer days, matched funding for donations and ample opportunities to volunteer in your community
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