Senior Managing Director, Content

Teach For America • Bentonville, AR

8d • $108,900 - $175,400 • Remote

About The Position

We’re looking for a Senior Managing Director of Content to lead and support in evolving our content strategy across all platforms. This role requires a creative and strategic leader who understands how to build compelling narratives, drive measurable growth, and scale content systems that perform. You are platform-agnostic but performance-driven—equally comfortable shaping brand voice, leading large-scale campaigns, and building ecosystems that turn audiences into active communities.

Requirements

• 10+ years of experience in content, editorial, or brand storytelling roles
• Proven success leading content strategy in a platform-agnostic way
• Strong background in social media growth and performance across major platforms with track record of building a big, engaged account
• Experience shaping voice and brand writing (editorial or strong POV-driven brands a plus)
• Demonstrated ability to develop and execute high-impact creative campaigns
• Experience leading teams, with a strong leadership presence
• Experience building content engagement programs, like rewards programs that increase retention and advocacy
• Deep expertise in SEO, with working knowledge of GEO and modern search ecosystems
• Strong analytical mindset with the ability to translate data into actionable insights
• Excellent communication and storytelling skills

Nice To Haves

• Proven track record building and scaling UGC or ambassador programs, with clear case studies and results

Responsibilities

• Support in leading the overarching content strategy across all channels, ensuring a cohesive and compelling brand presence (with a focus on copy-forward channels)
• Develop and scale high-performing content systems that drive engagement, growth, and conversion
• Bring a deep understanding of social media performance, with a track record of growing and managing channels
• Define and evolve brand voice, tone, and editorial standards across all touchpoints
• Lead the development of creative campaigns from concept through execution, ensuring both innovation and impact
• Build, mentor, and manage high-performing content, creative, and editorial teams
• Establish and scale user-generated content programs (e.g., ambassador or creator programs), including: Defining what high-performing UGC looks like, Selecting and implementing the right tools and platforms, Designing effective onboarding and engagement journeys
• Leverage deep SEO expertise (including GEO/Generative Engine Optimization) to drive organic growth and discoverability
• Use data and insights to continuously refine strategy, optimize performance, and inform creative direction
• Partner cross-functionally with marketing, product, growth, and leadership teams to align content with business goals
• Stay ahead of cultural trends, platform shifts, and emerging technologies to keep the brand relevant and competitive

Benefits

• The applicable salary range for each U.S.-based role is based on where the employee works and is aligned to one of 3 tiers according to a cost of labor index in that geographic area. Starting pay for the successful applicant will depend on a variety of job-related factors, which may include education, training, experience, location, business needs, or market demands. New hires are typically brought into the organization at a salary between the range minimum and the salary range midpoint depending on qualifications, internal equity, and the budgeted amount for the role. The expected salary ranges for this role are set forth below. These ranges may be modified in the future. Tier A: $108,900 - $148,700 Tier B: $118,700 - $161,900 Tier C: $128,500 - $175,400 You can view which tier applies to where you plan to work here.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed