Senior Manager, Strategy & Business Development
About The Position
Equinox is seeking a strategic, analytical, and execution-oriented Senior Manager, Strategy & Business Development to lead high-priority cross-functional strategic initiatives and drive new commercial partnership opportunities to grow the business. The role serves as a strategic project lead, taking transformative initiatives from strategy through execution, and supports sourcing commercial deals to expand member acquisition opportunities. The Senior Manager translates business objectives into actionable plans and ensures initiatives are delivered on time, on budget, and with measurable business impact. Working closely with the Partnerships team, this role supports new opportunities through diligence, opportunity sizing, negotiation support, and deal execution. It also defines success metrics, monitors initiative and partnership performance with Analytics and Data teams, and turns insights into recommendations for leadership. The role has significant exposure to senior leadership and helps shape Equinox’s future strategy. Success is measured by the execution of strategic initiatives and newly formed partnerships.
Requirements
- 6–8+ years of experience in consulting, business operations, strategy, program management, business development, commercial partnerships, or related fields.
- Experience leading large-scale cross-functional initiatives or partnerships from strategy through execution.
- Exceptional project management, financial modeling, and organizational skills.
- Strong executive communication and presentation capabilities.
- Experience developing business cases, operating models, project plans, and strategic recommendations.
- Ability to influence stakeholders across multiple organizational levels without direct authority.
- Strong analytical and problem-solving skills.
- Ability to navigate ambiguity and drive progress in complex environments.
- Comfort networking with third parties to source new opportunities and deals.
- Must have a legal right to work in the United States.
Nice To Haves
- Experience in hospitality, wellness, fitness, consumer, membership, or subscription businesses.
- MBA or consulting background.
Responsibilities
- Lead enterprise-level strategic initiatives with executive visibility.
- Develop and manage project plans, governance structures, timelines, milestones, and success metrics.
- Coordinate cross-functional workstreams across Marketing, Product, Technology, Club Operations, Group Fitness, Retail, and Analytics teams.
- Identify risks, dependencies, and resource constraints, develop mitigation plans, and maintain alignment with business objectives.
- Drive stakeholder accountability and prepare executive updates, status reports, recommendations, and decision-making materials.
- Own the full project lifecycle for enterprise initiatives, from scoping and planning through execution and post-launch measurement.
- Translate ambiguous business challenges into structured project plans with clear milestones, owners, and success metrics.
- Partner with senior leadership to define priorities and align initiatives with Equinox’s long-range strategy.
- Use AI-powered project management tools and Agile, Lean, or hybrid methodologies to improve workflows and team performance.
- Support the Partnerships team in pursuing new commercial deals.
- Engage with third parties, conduct due diligence, and assess the competitive landscape for opportunities.
- Build business models and evaluate revenue potential for opportunities.
- Work with Marketing to validate opportunities and positioning.
- Work with Legal and Technology, as needed, to assess feasibility, negotiate terms, and execute contracts.
- Define success metrics and measurement frameworks for strategic initiatives and partnerships.
- Partner with Analytics and Data teams to monitor performance and identify improvement opportunities.
- Translate insights into actionable recommendations for leadership.
- Support business case development, forecasting, and investment prioritization.
- Track ROI and business impact of major initiatives.
Benefits
- Competitive salary and benefits.
- Industry-leading commission opportunities for club employees.
- Complimentary Club membership.
- Perks and incentives with products and services including Personal Training, Pilates, Spa, and Shop.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
