Senior Manager, Sales & Account Management - eCommerce
The Coca-Cola Company•Atlanta, GA
•Hybrid
About The Position
This role is the engine behind Coca-Cola’s eCommerce growth—owning online merchandising and execution, accelerating conversion, and driving share across Amazon and key online retailers. You will blend strategy, operations and data-driven execution to ensure our portfolio is discoverable, compelling, and winning at the point of purchase.
Requirements
- Bachelor's degree in business, marketing, or a related field (preferred).
- A minimum of 3 years in eCommerce, with experience in online merchandising, digital shelf, SEO, SEM and Content.
- Experience with top retailer platforms such as Amazon, Walmart, Instacart, Salsify, Nielsen IQ, Commerce IQ is a plus.
- Demonstrated ability in managing large and complex eCommerce catalogs and driving performance within mid-to-large account portfolios.
- Strong experience collaborating with multiple stakeholders across distributed business systems, coupled with a proven ability to build strategic customer plans and promotional programs.
- Self-motivated with exceptional organizational skills and a strong passion for achieving measurable impact.
- Excellent written and verbal communication skills.
- Must effectively present complex data and strategies in a clear and compelling manner.
- Client Service
- Communication
- Contracts
- Key Accounts
- Marketing
- Microsoft Office
- Negotiation
- Persuasion
- Pricing Strategies
- Sales Cycle
- Sales Process
- Waterfall Model
Nice To Haves
- Experience with top retailer platforms such as Amazon, Walmart, Instacart, Salsify, Nielsen IQ, Commerce IQ
Responsibilities
- Lead end-to-end online merchandising and execution across Amazon and key eCommerce partners
- Own catalog accuracy, governance, and SKU setup (including compliance attributes like deposits/handling)
- Optimize product detail pages (PDPs) to maximize visibility and conversion
- Execute launches, promotions, and seasonal moments with best-in-class online merchandising
- Audit and resolve issues across content, listings, and asset deployment
- Define and execute keyword and SEO strategy in partnership with Commerce and Marketing
- Improve organic rankings and share of search through continuous optimization
- Leverage data to refine titles, content, and backend keywords
- Track and optimize core KPIs: content compliance, availability, traffic, and conversion
- Identify gaps and lead test-and-learn initiatives to unlock growth
- Build scalable tools, templates, and governance to drive operational rigor
- Upskill teams and embed eCommerce merchandising best practices across the organization
- Monitor competitors and emerging trends across key platforms
- Translate insights into clear, actionable growth opportunities
- Serve as the eCommerce expert within the account team, shaping customer strategy and execution
- Partner with Bottlers, Distributors, Brokers, and customers to deliver joint business plans
- Ensure flawless execution of programs across the system
- Align cross-functional teams to deliver against shared goals
- Drive innovation and solve complex operational challenges
- Use data to forecast, prioritize investments, and maximize profitable growth
Benefits
- A full range of medical, financial, and/or other benefits, dependent on the position, is offered.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
