Senior Manager, Public Relations - Consumer Goods & Services

MrBeast • Los Angeles, CA

10h

About The Position

Beast Industries is seeking a senior PR professional to lead communications for its rapidly growing Consumer Goods & Services division. This individual will be the in-house communications lead, reporting to the Chief Communications Officer and working closely with the President of Consumer Goods and VP of Marketing. The role involves developing and executing PR strategies across multiple brands, building media relationships, and amplifying marketing and social media efforts. This is a high-impact individual contributor role for someone with deep consumer goods media relationships, a strong point of view, and the ability to act quickly.

Requirements

• 6-10 years of PR experience with a strong focus on consumer goods, food & beverage, or CPG brands
• Established relationships with consumer goods and food media journalists, editors, podcast hosts, and influencers
• Proven experience executing both proactive campaigns and rapid-response PR in a consumer brand context
• Ability to work independently, manage multiple priorities, and operate with a high degree of ownership
• Strong communication skills and a proactive approach to keeping stakeholders informed and aligned

Nice To Haves

• Experience in-house at a consumer goods or food & beverage company, or at a PR agency specializing in CPG, is a strong plus
• Familiarity with the creator economy and how traditional PR intersects with influencer and digital content strategies is a plus

Responsibilities

• Develop and execute proactive and reactive PR strategies across the full Beast Industries consumer goods portfolio
• Monitor trends in food, retail, and consumer culture to identify timely opportunities for brand storytelling and media engagement
• Secure coverage across consumer media, food and lifestyle publications, podcasts, and digital platforms
• Build and maintain strong relationships with journalists, editors, content creators, and influencers in the consumer goods space
• Partner with the marketing team to ensure PR efforts align with and amplify broader campaign and social media activity
• Develop press materials including pitches, press releases, and messaging frameworks
• Direct and align our external agency partner on priorities and execution
• Report on media coverage and PR impact to the CCO and key business stakeholders regularly

Benefits

• Competitive Salary
• Generous Medical (Blue Cross Blue Shield), Dental, Vision and company-paid Life Insurance
• Company contributions to employee Health Savings Accounts (HSA)
• 401k Plan with Safe Harbor company-matching
• Flexible vacation policy and paid company holidays
• Company-provided technology package
• Relocation assistance where applicable, including travel and company-provided housing for the first 90 days

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed