Senior Manager, Product Line Management, NA Local Creation Apparel

Nike•Beaverton, OR

About The Position

This role is grounded in the North America apparel consumer and accountable for leading the product creation process while managing and developing a team of Product Line Managers. The ideal candidate is highly organized and strategic, with a proven ability to translate business priorities into clear, efficient ways of working. You are passionate about building and refining tools, processes, and frameworks that bring clarity, consistency, and speed to fast-moving teams, and you are energized by creating strategic infrastructure in environments that are growing and evolving. You bring a strong product point of view and remain hands on where it matters, while also leading, mentoring, and developing others. You set a high bar for operational excellence, ensuring briefs are focused, consumer led, and tightly aligned to seasonal priorities and broader strategic objectives. You are a self-starter who thrives in ambiguity, brings structure to complexity, and adapts quickly in a fast paced environment. You bring deep expertise in the apparel product creation process, a strong understanding of consumer and marketplace dynamics, and the ability to communicate with confidence and credibility. You represent Nike effectively in internal and external forums and are skilled at balancing the demands of driving both market share and mind share.

Requirements

Bachelor’s degree in Business, Retail Merchandising, or related field. Will accept any suitable combination of education, experience, and training.
8+ years of relevant experience in apparel product creation, product line management, merchandising, or a related discipline
Strong understanding of the North America apparel consumer, marketplace dynamics, and product creation process
Proven ability to translate strategy into clear tools, processes, and ways of working that drive speed, focus, and alignment
Consumer centric mindset with a passion for apparel, sport, fashion, and culture, and the ability to turn insight into compelling product direction
Demonstrated experience leading others, including mentoring, setting expectations, and managing performance
Confidence operating as a player/coach, balancing hands-on product ownership with people leadership
Ability to bring structure and clarity to ambiguity, operate proactively, and thrive in a fast moving environment
Strong influencing and communication skills, with the ability to represent Nike effectively with internal partners and third parties
Experience driving both market share and mind share through sharp product strategy and execution
Outstanding storytelling, presentation, and stakeholder management skills

Responsibilities

Lead and develop a Product Line Management team setting clear expectations, expand capabilities, and drive strong execution and accountability across the team.
Balance direct ownership of product work with people leadership, mentorship, and team development.
Represent the voice of the team, shape operating models, and drive alignment, accountability, and continuous improvement across the NA Local Creation Apparel business.
Partner closely with Design and Development, along with key supporting functions across the end-to-end product creation process.
Collaborate extensively with Global Product Creation teams, Merchandising, and Brand partners to align local consumer needs with global strategies, while delivering speed, clarity, and compelling product at scale for North America.
Set the standard for operational excellence, continuously evolving tools, processes, and ways of working to improve how the team delivers.
Ensure product briefs are grounded in deep consumer truths, clearly articulated, and tightly aligned to seasonal priorities and broader strategic objectives.
Lead the end-to-end product creation process, working closely with Design and Development to translate strategy and consumer insight into clear, actionable briefs and strong execution.
Lead and develop a team of Product Line Managers, ensuring clarity of priorities, high standards of output, and consistent delivery against strategic objectives.
Represent the team’s work with confidence in internal and external forums.