Senior Manager, Northeast Marketing Lead

Aon Corporation • New York, NY

9d • Hybrid

About The Position

We are seeking an experienced and innovative Regional Marketing Leader to join our team. This role requires a seasoned marketing professional with proven expertise in B2B strategies, a growth-oriented mindset, and a passion for collaborating across solutions lines to deliver impactful results. We are hiring a leader for the Northeast region. Aon is in the business of better decisions. At Aon, we shape decisions for the better to protect and enrich the lives of people around the world. As an organization, we are united through trust as one inclusive team and we are passionate about helping our colleagues and clients succeed.

Requirements

• 7+ years of B2B marketing experience, with expertise in regional marketing strategies
• Familiarity with CRM platforms, data visualization tools (e.g., Tableau, Looker) and marketing impact reporting
• Strong analytical and critical thinking skills for data-driven decision-making.
• Exceptional interpersonal and communication skills with C-suite-level presentation expertise.
• Solid project management capabilities to prioritize competing demands effectively.
• Strategic thinker with a growth mindset and results-driven approach.
• Strong collaborative skills to work cross-functionally and align stakeholders toward shared goals.
• Adaptability and resilience to thrive in a fast-paced, constantly evolving environment.
• Degree in marketing and/or communications or equivalent work experience.

Responsibilities

• Develop and execute regional marketing strategies for both Human Capital and Risk Capital solutions
• Collaborate with NA Marketing Team and sub-regional leaders to align strategies with business growth and retention objectives
• Communicate results and strategies effectively to stakeholders, including sub-region executive committee and NA CMO
• Incorporate regional audiences into demand-generation campaigns with a focus on segmentation and lead generation
• Oversee the creation and distribution of content tailored to sub-regional needs
• Lead regional event strategy and ensure alignment to growth priorities with ability to measure ROI
• Define and refine the sub-region’s brand voice for both Human Capital and Risk Capital, ensuring alignment with corporate identity
• Lead social media campaigns to enhance awareness
• Collaborate with NA Human Capital and Risk Capital teams to influence and leverage impactful content
• Support activation of content and manage external sub-region communications
• Partner with the communications team to drive strategies for external and internal message amplification
• Evaluate and measure marketing initiatives to ensure ROI and track performance metrics using CRM, marketing automation tools, and data analytics platforms.
• Collaborate with cross-functional teams to align marketing plans with business objectives.
• Maintain strong market awareness to keep the brand relevant and competitive.

Benefits

• a 401(k) savings plan with employer contributions
• an employee stock purchase plan
• consideration for long-term incentive awards at Aon’s discretion
• medical, dental and vision insurance
• various types of leaves of absence
• paid time off, including 12 paid holidays throughout the calendar year
• 15 days of paid vacation per year
• paid sick leave as provided under state and local paid sick leave laws
• short-term disability and optional long-term disability
• health savings account
• health care and dependent care reimbursement accounts
• employee and dependent life insurance and supplemental life and AD&D insurance
• optional personal insurance policies
• adoption assistance
• tuition assistance
• commuter benefits
• an employee assistance program that includes free counseling sessions

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: Associate degree