frog, Senior Manager - Marketing Strategy & Transformation

Capgemini • Atlanta, GA

2d • Hybrid

About The Position

frog, part of Capgemini Invent, partners with customer-centric enterprises to drive sustainable growth by building and orchestrating experiences at scale—powered by data and technology. We invent market-defining business models, products, services, and brand experiences that touch hearts and move markets.

Joining frog means becoming part of the “pond,” a global network of studios with strong in-person and virtual cultures. Our teams are curious, collaborative, and courageous, united by a shared passion for improving the human experience. We value inclusion, flexibility, humor, and community as much as performance and outcomes—and empower our people to Make Your Mark on every project, in every studio, and in the world at large.

This is an exciting time for frog, and we are looking for experienced leaders to help accelerate our growth.

Requirements

• Strong AI literacy, including core AI and generative AI concepts, and understand how these capabilities apply to enterprise transformation.
• Ability to identify and support AI‑enabled opportunities that improve business outcomes and delivery effectiveness.
• Experience working in AI‑augmented ways of working to enhance research, analysis, and solution development.
• Collaborate effectively across strategy, technology, data, and design to enable AI‑driven solutions.
• Solid understanding of responsible AI principles such as ethics, privacy, security, and governance.
• Curiosity and a continuous learning mindset around emerging AI capabilities and their practical application in client environments.
• Blend of consulting, marketing strategy, and transformation expertise, with a track record of leading teams and delivering impact.
• ~8–12 years of relevant experience in consulting, digital services, or industry roles
• Experience in marketing strategy, marketing transformation, or customer engagement—ideally within a consulting environment
• Proven ability to lead workstreams and deliver engagements independently, end‑to‑end
• Strong expertise in marketing operating model design and implementation
• Understanding of modern marketing ecosystems, including: MarTech platforms (e.g., Salesforce, Adobe), Customer data, segmentation, and personalization, Omnichannel engagement and campaign execution
• Experience working across strategy, data, and technology teams
• Strong consulting skillset, including structured problem solving, executive communication, and stakeholder management
• Experience managing and developing team members
• Bachelor’s degree required

Nice To Haves

• Advanced degree (e.g., MBA) preferred
• Hands‑on experience with AI‑enabled marketing use cases (e.g., personalization, content, decisioning, agentic solutions)
• Familiarity with agile marketing practices and innovation frameworks
• Additional consulting or advisory experience

Responsibilities

• Leading the design and delivery of marketing transformation engagements, with accountability for specific workstreams or standalone projects
• Designing and implementing marketing operating models, including organization structure, governance, processes, and ways of working
• Developing data-driven marketing strategies spanning segmentation, targeting, personalization, and lifecycle engagement
• Translating client challenges into structured problem statements, transformation roadmaps, and actionable recommendations
• Supporting MarTech strategy and enablement (e.g., Salesforce, Adobe)
• Defining and operationalizing AI-enabled marketing use cases in collaboration with data and technology teams
• Managing senior client relationships (Director to VP level) and building trust through delivery excellence
• Leading cross-functional teams to deliver strategy, data, technology, and execution solutions
• Supporting proposals, RFP responses, and client presentations
• Identifying and shaping account expansion opportunities to support long-term growth
• Manage and develop 2–4 direct reports through coaching, performance management, and career development
• Lead day‑to‑day team delivery and ensure high‑quality outputs
• Mentor junior team members and foster a collaborative, high‑performing team culture
• Support recruiting, onboarding, and capability development initiatives
• Contribute to the evolution of Marketing Strategy & Transformation offerings, thought leadership, and reusable assets

Benefits

• Paid time off based on employee grade (A-F), defined by policy: Vacation: 12-25 days, depending on grade, Company paid holidays, Personal Days, Sick Leave
• Medical, dental, and vision coverage (or provincial healthcare coordination in Canada)
• Retirement savings plans (e.g., 401(k) in the U.S., RRSP in Canada)
• Life and disability insurance
• Employee assistance programs
• Other benefits as provided by local policy and eligibility

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Number of Employees: 5,001-10,000 employees