Senior Manager, Marketing AI Automation
About The Position
As a Senior Manager – Marketing Automation & AI Engineering, you will own the technical strategy and execution of WWT’s marketing automation and AI capabilities. This role is responsible for designing and building the platforms that power internet and email campaign automation, AI driven‑ content systems, and the next generation of marketing technology at WWT. You will operate as a hands-on technical leader setting architecture, making build vs. buy decisions, and staffing a small team of engineers to deliver scalable, AI native solutions. While you will partner closely with Marketing and Digital stakeholders, this role is firmly rooted in engineering excellence, platform thinking, and modern AI‑ driven‑ system design.
Requirements
- Strong background in software engineering and system architecture, with experience leading complex, distributed platforms.
- Demonstrated experience building AI native applications, including LLM integration, automation workflows, or intelligent agents.
- Experience leading or scaling small engineering teams, including hiring, onboarding, and technical mentorship.
- Proficiency with modern web and backend technologies (e.g., JavaScript/TypeScript, Node.js, APIs, event-driven systems, cloud platforms).
- Experience designing and operating automation platforms or workflow-driven systems at scale.
- Strong understanding of data flows, integrations, and platform interoperability.
- Ability to think in terms of products and platforms, not just projects.
- Comfort operating in ambiguity and driving technical clarity where requirements are evolving.
- Excellent communication skills with the ability to explain complex technical concepts to non‑technical audiences.
- Solid understanding of Agile and iterative delivery models.
- Deep alignment with and commitment to the WWT Core Values.
- Bachelor’s degree in Computer Science, Engineering, or a related field preferred; equivalent experience will be considered.
Responsibilities
- Define and own the technical architecture for marketing automation, AI enhancements, and MarTech modernization.
- Lead and grow a small, high performing‑ team of software engineers focused on automation, AI workflows, and platform development.
- Design and deliver systems for internet and email campaign automation, including orchestration, personalization, experimentation, and analytics integration.
- Build and modernize AI enabled‑ content platforms, including content generation, enrichment, tagging, governance, and lifecycle automation.
- Apply AI native engineering patterns (LLM integration, agents, retrieval, workflow automation) to marketing use cases.
- Partner with Marketing, Digital, Analytics, and IT leaders to translate business goals into scalable technical solutions.
- Evaluate and integrate third-party platforms and APIs while minimizing vendor ‑lock in‑ and technical debt.
- Establish engineering best practices for reliability, security, observability, and maintainability.
- Balance speed of delivery with platform quality, governance, and long-term‑ scalability.
- Communicate technical strategy, tradeoffs, and outcomes clearly to senior leaders and non‑technical stakeholders.
- Coach, mentor, and develop engineers through clear expectations, feedback, and servant leadership.
Benefits
- Health and Wellbeing: Health, Dental, and Vision Care, Onsite Health Centers, Employee Assistance Program, Wellness program
- Financial Benefits: Competitive pay, Profit Sharing, 401k Plan with Company Matching, Life and Disability Insurance, Tuition Reimbursement
- Paid Time Off: PTO and Sick Leave (starting at 20 days per year) & Holidays (10 per year), Parental Leave, Military Leave, Bereavement
- Additional Perks: Nursing Mothers Benefits, Voluntary Legal, Pet Insurance, Employee Discount Program
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What This Job Offers
Job Type
Full-time
Career Level
Manager
