Senior Manager, Marketing & Account Strategy

Hearst•New York, NY
•$88,000 - $106,000•Hybrid

About The Position

The Senior Manager, Marketing & Account Strategy on Hearst Magazines’ Style & Design team transforms client objectives into compelling cross-platform marketing campaigns for fashion and luxury brands. The role develops strategic proposals and integrated programs designed to drive business growth, deepen client partnerships, and showcase Hearst Magazines’ brands. It works closely with sales, campaign strategy, and content studio teams, using audience insights, research, and performance data to develop recommendations and client-facing proposals. The position is based in New York, NY, with a hybrid schedule requiring four days per week in the office.

Requirements

  • At least 4 years of experience developing strategic marketing proposals, integrated marketing programs, or related client-facing solutions.
  • Strong copywriting and storytelling skills, including the ability to create persuasive, polished client presentations and proposal materials.
  • Experience interpreting RFPs, media plans, and client briefs to develop strategic recommendations.
  • Analytical ability to use data, audience insights, and research to inform marketing strategies.
  • Excellent written, verbal, and presentation skills, with confidence communicating with internal and external stakeholders.
  • Strong organizational and project management skills, including the ability to manage multiple priorities in a fast-paced environment.
  • Resourceful, proactive, solutions-oriented, and collaborative approach to cross-functional teamwork.
  • Proficiency with Microsoft Office, Keynote, and Google Workspace.

Nice To Haves

  • Interest in Hearst editorial brands and the fashion, luxury, or design industries is preferred.

Responsibilities

  • Translate client RFPs into strategic, insight-driven marketing proposals that drive revenue growth and measurable business results.
  • Develop cross-platform marketing programs integrating custom content, native advertising, experiential activations, and digital marketing solutions.
  • Partner with sales, campaign strategy, and content studio teams to develop proactive ideas, anticipate client needs, and create business opportunities.
  • Use audience insights, research, and performance data to build compelling narratives and strategic recommendations.
  • Ensure proposals meet Hearst Magazines’ standards for creativity, storytelling, brand integrity, and client experience.
  • Lead proposal projects and coordinate cross-functional stakeholders to deliver cohesive, high-quality proposals aligned with client KPIs.
  • Manage multiple projects and competing priorities while maintaining quality, responsiveness, and attention to detail.
  • Oversee project timelines and budgets to support efficient execution and successful delivery.

Benefits

  • Access to innovative training programs, immersive workshops, and exclusive industry events.
  • Hybrid work flexibility.
  • Employee Resource Groups.
  • Medical, dental, and vision insurance from Day 1.
  • 401(k) plan with a company match.
  • Competitive financial perks.
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