Senior Manager, Global Media Solutions - Measurement Strategy

Circana•,

10h•$70,000 - $80,000•Remote

About The Position

Circana is a leading provider of technology, AI, and data solutions for consumer packaged goods companies, manufacturers, and retailers. Our predictive analytics and Liquid Data® platform help clients measure market share, uncover consumer behavior, and drive growth—powered by six decades of expertise and an expansive, high-quality data set. At Circana, we are fueled by our passion for continuous learning and growth, we seek and share feedback freely, and we celebrate victories both big and small in an environment that is flexible and accommodating to our work and personal lives. We’re a global company dedicated to fostering inclusivity and belonging. We value and celebrate the unique experiences, cultures, and viewpoints that each individual brings. By embracing a wide range of backgrounds, skills, expertise, and beyond, we create a stronger, more innovative environment for our employees, clients, and communities. With us, you can always bring your full self to work. Join our inclusive, committed team to be a challenger, own outcomes, and stay curious together. Circana is proud to be Certified™ by Great Place To Work®. This prestigious award is based entirely on what current employees say about their experience working at Circana. Learn more at www.circana.com. Our Critical Sales Skills At the heart of our commercial success is a team of professionals who combine strategic insight, customer-centricity, and executional excellence. These skills represent the core capabilities required to drive value for our clients and sustainable growth for our business. Effectively Presents Solutions: Delivers tailored, compelling solutions that align with customer needs and drive action. Knows the Buying Influences: Identifies key decision-makers and understands their motivations and influence. Manages Buyer Indifference: Recognizes and explores customer hesitation to uncover new needs or opportunities. Understands Customer Needs: Operates as a recognized expert to articulate customer needs in the customer's business language and business context. Being Resilient: Bounces back from setbacks with composure and positivity; helps others stay productive during tough times. Manages Ambiguity: Stays focused and calm in uncertain situations; guides others through change. What will you be doing? Our team is composed of media and analytics professionals who are dedicated to delivering exceptional service and measurable value to our clients. You will find success on this team by leveraging your analytical problem-solving, communication, and relationship-building skills to deliver actionable insights, drive client adoption of Circana's solutions, and support long-term client success. You are passionate about all things measurement. As a Global Media Solutions Manager, you will assist with crafting and leading key strategic initiatives and plans to unlock measurement growth. You will work with Executive Leadership to identify opportunities that will deliver maximum measurement value to clients by serving as a liaison to the core business units across GM and CPG globally, driving measurement product innovation and developing new partnerships where applicable. You will work closely with measurement and media experts, client teams, strategy teams, and Executive Leadership to deliver a diverse measurement growth strategy with go to market plans to drive scaled growth. You will work with product, delivery and media to drive new innovative projects. You will execute complex measurement pilots with our clients to gain understanding of feasibility. You will track strategic initiatives for multiple measurement projects.

Requirements

Required Bachelor’s degree in Business, Marketing, Accounting, Business Strategy, Economics, Statistics or a related quantitative or marketing field.
Detail-oriented, organized, and proactive in task-management skills.
Excellent written and verbal communications skills, with ability to tailor messages to a variety of internal and external stakeholders.
Ability to thrive in a constantly evolving, agile environment.
Advanced proficiency in Microsoft Excel and Microsoft PowerPoint.

Nice To Haves

3-5 year’s experience in the Media ecosystem (including CPG, Retail, Agencies, Research and/or Sales); experience with insights and analytics in an account management role.
Hands-on competitive analysis experience using quantitative and qualitative research & analyzing industry trends across the media measurement landscape.
Experience developing, synthesizing & implementing strategic plans to achieve revenue growth goals.
Experience with Financial analysis & modeling, revenue analysis & projection, data visualization.
Problem-solving experience using Tableau, PowerBI.
Experience balancing and prioritizing multiple tasks.
Excellent communication skills required.
Passion for measurement & analytics.

Responsibilities

Understand opportunities and challenges advertisers are facing to properly value return on investment and turn into activation strategies.
Drive execution of projects targeted towards scaled measurement growth.
Develop pilots and feasibility assessments to make sure new solutions are adopted and refined to match market needs.
Drive strategic direction for the changing landscape of enterprise measurement.
Assess competitive landscape to develop longer term strategy of our existing measurement portfolio.
Influence product roadmap and effectively communicate market needs.
Partner with external teams across the industry to unlock new partnership opportunities and advancements.
Develop business cases to drive new partnerships & product builds.