Design Senior Manager (Foods US)

PepsiCo • Plano, TX

2d • Onsite

About The Position

At PepsiCo design, we have a saying: “We’re crazy enough to think we can inspire the future.” This is what drives us, in everything we imagine, develop and execute. Design is a strategic global function for PepsiCo that drives business value by leading innovation, creating experiences, and brand engagements. We are one of the first major food & beverage companies to integrate multiple design disciplines—brand design, design thinking, industrial design, design strategy, front-end innovation—into a single group. Our team brings together expertise across graphic design, brand architecture, typography, art direction, illustration, motion, and design systems to create bold, culturally relevant brand experiences that shape how consumers engage with our portfolio around the world. We believe great design lives at the intersection of strategy, craft, storytelling, and culture. We look for creative leaders with a strong point of view and a deep understanding of contemporary culture—including fashion, art, entertainment, and pop culture—and the ability to translate those influences into distinctive and own-able brand expressions. We're passionate about the power of great ideas, iconic design, and creative craftsmanship. If the work of Paul Rand, Massimo Vignelli, Wim Crouwel, Paula Scher, Stefan Sagmeister, Charley Harper, Dieter Rams, KAWS, or Virgil Abloh inspires you, you'll feel right at home here. We value curiosity, creative ambition, and a genuine appreciation for the worlds of art, design, fashion, architecture, music, and culture—and the ability to channel those influences into meaningful brand experiences that shape the future of our brands. Our goal is clear: to connect PepsiCo’s food & beverage portfolios with today’s hyper-connected, networked users and consumers hungry for meaningful, authentic, and relevant brand experiences across multiple touch points and regions of the world.

Requirements

• 10+ years experience as a multidisciplinary designer taking projects from concept through completion
• 3-5 years experience managing a creative team
• Deep knowledge of typography, type design, and typographic systems, with a strong understanding of type setting and visual communication.
• A strong understanding of graphic design fundamentals, including hierarchy, composition, color theory, and layout systems.
• Experience developing and managing brand architecture systems across complex portfolios and innovation pipelines.
• A passion for creating ownable and scalable design systems that work across packaging, retail, digital, social, and experiential touchpoints.
• Exceptional ability to articulate ideas, concepts, and creative rationale to both design and non-design audiences.
• A strong point of view on design, culture, and creative expression, paired with the confidence to advocate for great ideas.
• A meticulous attention to detail and an unwavering commitment to craft.
• Mastery of hierarchy, information design, and grid-based systems.
• Deep curiosity and engagement with contemporary culture, including art, music, fashion, technology, design, and emerging creative trends.
• Strong art direction skills with the ability to guide photography, illustration, motion, and visual storytelling.
• A portfolio that demonstrates conceptual thinking, visual excellence, and the ability to build compelling brand worlds.

Nice To Haves

• Illustration skills are a plus, but not required.

Responsibilities

• Partnering across disciplines within PepsiCo, with a focus on partnership with retail and food service marketing and external suppliers to ensure design assets are developed and delivered with quality, value, and on-time.
• Energizing and leading both the internal and external design resources from idea phase to commercialization.
• Ensuring each stakeholder understands his/her role and responsibilities throughout the creative process.
• Regularly reviewing the status of projects with appropriate leadership to verify that Company and Division expectations are met.
• Proactively engaging with internal groups to enable flawless commercialization of all initiatives.
• Establishing workflow priority providing direction and support to creative teams.
• Driving internal and external timelines and updating project timelines as dates/circumstances change.
• Developing and delivering progress reports, proposals, requirements documentation, and presentations.
• Creating SOW, including negotiating terms with photographers and illustrators, tracking and administration of project budgets and internal processing.
• Liaising with internal/external project stakeholders on an ongoing basis.
• Delegating tasks and responsibilities to appropriate personnel.
• Identifying and resolving issues and conflicts along the way.
• Monitoring the progress of project and making adjustments as necessary to ensure the successful completion of the project.
• Driving continuous improvement across all projects and commercialization process.

Benefits

• Bonus based on performance and eligibility target payout is 15% of annual salary paid out annually.
• Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.
• Medical, Dental, Vision, Disability, Health, and Dependent Care Reimbursement Accounts, Employee Assistance Program (EAP), Insurance (Accident, Group Legal, Life), Defined Contribution Retirement Plan.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed