Senior Manager, Customer Advocacy & Community Marketing

Sprout Social

4h•$146,000 - $241,000•Onsite

About The Position

Sprout Social is looking to hire a Senior Manager, Customer Advocacy & Community to the Customer Marketing team. At Sprout Social, we don’t just market products—we set the pace for how breakthrough brands connect with the world. As the social intelligence platform powering the future of customer connection, our Marketing team is the driving force behind turning that vision into reality. We lead with clarity and act with speed to drive market leadership, generate demand, and accelerate customer expansion, all in close partnership with core cross-functional stakeholders. Here, you’ll have the freedom to test bold ideas, learn fast, and shape the future of the global brands we empower. We measure success by the business results we create and a shared commitment to excellence in our craft. If you’re ready to own your impact, accelerate your career, and build the definitive system for business, this is where you belong.

Requirements

8+ years of experience in Customer Marketing, Advocacy or Community management, with 5+ years of experience in a fast-paced SaaS or B2B tech environment
2+ years of experience in direct people management with remote teams
Demonstrated ability to translate business needs into applicable customer marketing strategies that then are executed as effective advocacy and/or community engagement programs

Nice To Haves

Excellent communication and storytelling skills, with the ability to guide team in crafting compelling narratives that showcase the value of Sprout products
Comfortable working in fast-paced environments with competing priorities; ability to prioritize high-impact work and drive alignment across teams
High attention to detail and cross-functional and collaborative project management experience
Proven ability to develop and maintain a magnetic team culture that not only inspires and engages direct reports but also compels others across the business to want to work with you/them
User-level experience working with third party review sites (such as G2 or TrustRadius), community platforms (like Gainsight or Zendesk community products), and advocacy collection/management tools (such as UserEvidence and Base.ai)

Responsibilities

Oversee a best-in-class team that develops and implements engaging user community and customer advocacy programs that build trust, drive product usage and deepen our relationships with customers at scale.
Inspire and engage prospects, current users and our teams across Sprout, by creating scalable and integrated advocacy, community and customer reviews programs that surface customer successes at scale, apply relevant narrative context, and promote these internally and externally as the solid foundation to our customers’ success.
Research, experiment, and implement new technology and approaches from the rapidly evolving AI toolset not only to accelerate the work of the Customer Marketing team, but to transform the way the team works and what we deliver to the business.
Partner closely with Customer Success, Social, Brand and Field Marketing, Product Marketing, Lifecycle Marketing, Customer Education, Revenue, Product Operations and Performance Marketing to align strategies and scale impact.
Use expertise and influence to guide major cross-functional efforts to change how we surface customer stories internally and show up for our customers through collaboration, clean data, system integrations, automation, scalable program design and impeccable project management.

Benefits

Premium BCBSIL medical, dental (high/low plans), and vision (Eyemed) insurance for you and your eligible dependents.
Full, free access to Modern Health for you and your dependents, including coaching, therapy sessions, and digital wellness resources.
401(k) plan with a 50% company match on your first 6% of contributions (a 3% total match).
100% employer-paid Life and Disability insurance for your peace of mind.
A flexible PTO policy, supplemented with additional company-wide Rest & Recharge days throughout the year.
Up to 16 weeks of paid leave for new parents to support you in expanding your family.
A $1,000 USD annual Lifestyle Spending Account to spend on your physical, mental, and financial well-being.
A one-time $550 USD stipend to set up your home office, plus a monthly $50 USD stipend for internet.
16 hours of paid volunteer time annually, plus a $100 annual match for your charitable donations.
Access to pre-tax commuter benefits, subsidized child/eldercare (Care.com), discounted pet insurance (Figo), and no-cost personalized financial wellness support through Your Money Line.