Sr. Manager, CSL

ASM GlobalMinneapolis, MN
3dOnsite

About The Position

Two powerhouse companies have joined forces to redefine excellence in sports, entertainment, and live events. Together, we combine unmatched expertise with a global reach, offering an end-to-end solution across all areas of venue operations and revenue generation for many of the world’s most iconic brands and venues. Legends brings a 360-degree, data-driven approach across planning, sales, partnerships, hospitality, and merchandise, working with top-tier clients to deliver exceptional experiences. ASM Global, the world leader in venue management and live event production, oversees 400+ arenas, stadiums, convention/exhibition centers, and performing arts venues globally. Our organization is committed to building an inclusive, innovative environment where differences drive solutions that benefit our team members, guests, and partners. Guided by our values of respect, integrity, and accountability, we create a workplace where everyone can succeed. Are you ready to be part of the team that is transforming live entertainment? Join us to make legends happen! ABOUT CSL: An operating division within Legends Global, Conventions, Sports & Leisure International (CSL) is the industry leader in market research and financial advisory services for destination planning, tourism, convention and public assembly facility sector. With more than 2,500 engagements, CSL has helped shape many of the world’s most recognized destinations, convention centers, and mixed-use districts through market and financial feasibility studies, strategic planning, and advisory services. By leveraging deep data, proven experience, and innovative analysis, CSL delivers the insights clients need to make informed decisions that drive economic, financial, and social impact. Learn more at www.cslintl.com THE ROLE The Senior Manager will join CSL’s Destination Planning division leadership team, working alongside other project leaders who guide the firm’s feasibility and advisory engagements for new and redeveloped destinations and facilities. CSL is the leading visitor industry business planning advisor, completing engagements for more than 250 large and small markets in North America, as well as global destinations ranging from Qatar, to Aruba, to Costa Rica. This role will lead teams of analysts and oversee the full lifecycle of market research, feasibility analysis, and strategic advisory engagements across CSL’s active and future projects. As the firm continues to grow, the Senior Manager will have meaningful opportunities for professional advancement and expanded leadership responsibility. The Senior Manager will represent CSL through industry presentations, participation in trade organizations, and active involvement in business development efforts. This individual will play a central role in shaping the insights and recommendations that inform client decisions related to project scale, facility programming, capital investment, and long-term positioning strategy. The ideal candidate combines analytical rigor and creative problem-solving, with the ability to communicate complex ideas clearly to senior executives.

Requirements

  • 5+ years of experience in market research, management consulting, destination sales & marketing and/or hospitality real estate development, including client-facing strategy development.
  • 2+ years of people-management experience, ideally leading research or consulting teams.
  • Demonstrated expertise in designing, executing, and integrating qualitative and quantitative research to produce actionable, customer-driven insights.
  • Proven ability to synthesize complex research into concise insights and compelling narratives that influence senior leadership decisions.
  • Self-starter with exceptional analytical, writing, problem-solving, and strategic-thinking skills.
  • Excellent communication and presentation abilities.
  • Willingness to travel for client presentations, in-market research, and stakeholder engagement.

Nice To Haves

  • Experience with data visualization, automation, and predictive analytics tools preferred.

Responsibilities

  • Lead and oversee market and financial feasibility analyses that provide actionable insights to address client challenges and guide strategy for destination development and facility investment projects.
  • Guide research design and interpretation, integrating quantitative data, surveys, and qualitative insights to help our clients define supportable investment programs.
  • Monitor and interpret industry, market, and technology and development trends to proactively identify opportunities that influence client strategies and CSL thought leadership.
  • Develop and deliver strategic recommendations by translating research findings into clear priorities, implications, and business decisions for clients.
  • Serve as a key client liaison, managing relationships, facilitating working sessions, and presenting insights and recommendations to senior stakeholders.
  • Leverage existing and new industry relationships to support CSL business development efforts.
  • Help develop and present proposals to prospective clients.
  • Oversee development of executive communications, including reports, presentations, and client deliverables that clearly convey the story behind the data.
  • Mentor and manage a team of analysts, fostering a culture of intellectual curiosity, collaboration, and professional growth.

Benefits

  • Competitive salary, commensurate with experience, and a generous benefits package that includes medical, dental, vision, life and disability insurance, paid vacation, and 401k plan.
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