Senior Manager-Corporate Offers
About The Position
This role will lead innovative marketing treatments at American Express to drive spend and engagement among our Middle Market Corporate clients and card members. This Senior Manager will own Corporate Membership Rewards Spend & Get Offers marketing across digital and dialogic channels. This person will lead marketing to Program Administrators in Middle Market corporate clients, enrolled in Corporate MR, through surround sound marketing channels, including email, as well as partnering with the Field to promote the offers. Finally, this person will also support other high priority initiatives as needed, such as our strategy to automate the offers program, enhance and integrate personalized data into our marketing communications, and engage Program Administrators.
Requirements
- Experience in marketing treatments to drive spend and engagement.
- Experience owning marketing campaigns across digital and dialogic channels.
- Experience marketing to Program Administrators.
- Experience with surround sound marketing channels, including email.
- Experience partnering with Field teams.
- Experience supporting high priority initiatives.
- Experience with strategy to automate programs.
- Experience enhancing and integrating personalized data into marketing communications.
- Experience engaging Program Administrators.
Responsibilities
- Lead innovative marketing treatments to drive spend and engagement among Middle Market Corporate clients and card members.
- Own Corporate Membership Rewards Spend & Get Offers marketing across digital and dialogic channels.
- Lead marketing to Program Administrators in Middle Market corporate clients enrolled in Corporate MR through various channels, including email.
- Partner with the Field to promote offers.
- Support other high priority initiatives such as automating the offers program, enhancing and integrating personalized data into marketing communications, and engaging Program Administrators.
Benefits
- Competitive base salaries
- Bonus incentives
- 6% Company Match on retirement savings plan
- Free financial coaching and financial well-being support
- Comprehensive medical, dental, vision, life insurance, and disability benefits
- Flexible working model with hybrid, onsite or virtual arrangements depending on role and business need
- 20+ weeks paid parental leave for all parents, regardless of gender, offered for pregnancy, adoption or surrogacy
- Free access to global on-site wellness centers staffed with nurses and doctors (depending on location)
- Free and confidential counseling support through our Healthy Minds program
- Career development and training opportunities
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
