About The Position

The Senior Manager, Commercial Market Research will join a collaborative, innovative MR & CI team to design, execute, and deliver strategic insights from qualitative and quantitative primary market research. This role will provide actionable information and insights to reduce decision risk and support the advancement of important medications in CNS at Alkermes, as well as support launch preparations for new commercial product(s). This Senior Manager will partner closely with all commercial functions (Marketing, Health Systems, Analytics, Forecasting, & Sales) as well as New Product Planning, Business Development & Licensing, Public Affairs, Medical, Regulatory, and Legal to increase Alkermes understanding of customer behaviors (e.g., treatment providers, patients and caregivers, pharmacists, payers) and identify/define growth opportunities.

Requirements

  • Strategic insights from qualitative and quantitative primary market research.
  • Actionable information and insights to reduce decision risk.
  • Support the advancement of important medications in CNS.
  • Support launch preparations for new commercial product(s).
  • Partnering with commercial functions (Marketing, Health Systems, Analytics, Forecasting, & Sales).
  • Partnering with New Product Planning, Business Development & Licensing, Public Affairs, Medical, Regulatory, and Legal.
  • Understanding of customer behaviors (e.g., treatment providers, patients and caregivers, pharmacists, payers).
  • Identification and definition of growth opportunities.

Responsibilities

  • Design, execute, and deliver strategic insights from qualitative and quantitative primary market research.
  • Provide actionable information and insights to reduce decision risk and support the advancement of important medications in CNS.
  • Support launch preparations for new commercial product(s).
  • Partner closely with commercial functions (Marketing, Health Systems, Analytics, Forecasting, & Sales) as well as New Product Planning, Business Development & Licensing, Public Affairs, Medical, Regulatory, and Legal.
  • Increase Alkermes understanding of customer behaviors (e.g., treatment providers, patients and caregivers, pharmacists, payers).
  • Identify/define growth opportunities.
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