Senior Manager - Brand Marketing

KUNGFU.AI

9h•Remote

About The Position

KUNGFU.AI is an AI-native management consulting and engineering firm that partners with ambitious organizations through multi-year cycles of transformation to help them compete and lead in the age of AI. Their work spans AI strategy, applied machine learning and engineering, and the operationalization of AI into real products, processes, and decision systems. They focus on designing and building production-grade AI systems that drive measurable business outcomes. Since 2017, they have delivered over 230 engagements with high client satisfaction and an average client relationship of 1.4 years. Their clients include major corporations and government entities. The firm values curiosity, craftsmanship, and care for one another.

Requirements

5-10+ years of experience across brand, content, communications, or product marketing.
At least two years owning outcomes in a lead role, ideally at a B2B professional services, consulting, or enterprise technology company.
Proven work in at least one highly regulated or specialized industry: healthcare, life sciences, government or defense contracting, or financial services.
A portfolio of sector-specific work that outperformed general content.
A track record of getting technical depth out of experts and onto the page.
Demonstrable earned media results, including specific placements and the story of how they were achieved.
Direct analyst relations experience with Gartner, Forrester, IDC, or comparable, including briefings and evaluations.
A track record managing events that were measured, including those that were discontinued.
Hands-on comfort directing AI tooling for research, drafting, and production.
Ability to go narrow by instinct, focusing on buyer, sub-sector, and problem before format.
Ability to write short, complex sentences that busy executives will finish.
Ability to be both the architect and the operator.
Ability to measure brand work and defend metrics like share of voice, earned placements, and cost per opportunity.
Ability to work without a large team today, direct external partners well, and be ready to hire and coach.
Comfort in a fast-moving, remote-first, entrepreneurial environment.
Willingness to build the function rather than inherit one.

Nice To Haves

Category creation, book, or executive platform launch experience.

Responsibilities

Build the sector content engine for each priority sub-sector, including a named buyer, the problem they are accountable for, the proof KUNGFU.AI can bring, and the assets that carry it.
Produce content at volume, ensuring nearly all of it traces back to a named buyer in a named sub-sector.
Learn the domain properly by interviewing engineers, delivery leads, and clients, and understanding the regulation, accreditation, acquisition vehicle, and deadlines.
Translate service offerings into buyer language with a stated outcome, target buyer, and proof point.
Maintain the line between sector specificity and a coherent brand.
Manage PR efforts, including agency and contractor management, with a focus on vertical specialists.
Build the trade press bench alongside the national press, focusing on publications buyers actually read.
Make proof of client outcomes, satisfaction scores, and named logos public.
Manage the analyst program day-to-day, focusing on moving from being cited to being sourced by Gartner and other analysts.
Turn analyst validation into sales currency.
Manage the event portfolio, focusing on events that generate qualified opportunities.
Attend sector conferences, accreditation bodies, executive roundtables, industry days, and matchmaking events.
Own the speaking program end-to-end, including intake, selection, preparation, and measuring outcomes.
Own internal events and employer brand, including all-hands, offsites, and culture moments.
Direct AI tooling for research, drafting, and production, with judgment about where human editing is necessary.