Senior Manager, Brand & Communications

PartnerCentric, Inc.

About The Position

We are hiring a Senior Manager, Brand & Communications to help execute and elevate PartnerCentric's brand presence across the performance marketing industry. Reporting to the VP, Growth Marketing, you will lead the execution of podcast marketing, public relations, executive visibility, industry events, and strategic communications initiatives that strengthen our reputation, build relationships, and support business growth. Working closely with the VP of Growth Marketing, CEO, Sales, Client Services, Product, and external partners, you'll ensure PartnerCentric consistently shows up in the right places with the right message. You'll coordinate campaigns, manage external relationships, execute brand initiatives, and optimize programs that increase awareness, engagement, and market credibility. This role is ideal for someone who enjoys bringing ideas to life, managing multiple initiatives, building relationships, and turning strategy into measurable execution.

Requirements

5+ years of experience in brand marketing, communications, public relations, content marketing, event marketing, or corporate communications.
Experience in a marketing agency, SaaS, martech, adtech, or B2B technology environment preferred.
Experience managing podcasts, PR initiatives, executive communications, or event marketing programs.
Strong project management and organizational skills with the ability to manage multiple initiatives simultaneously.
Excellent written and verbal communication skills.
Experience managing agency, vendor, or partner relationships.
Comfortable collaborating across marketing, sales, client services, and executive leadership.
Strong attention to detail and ability to execute with minimal oversight.
Analytical mindset with experience measuring campaign and program performance.
Proficiency with AI tools (GPT, Claude, Gemini, etc.) to improve productivity and content development.
Interest in affiliate marketing, influencer marketing, AI visibility, and performance marketing.

Responsibilities

Execute PartnerCentric's brand communications initiatives across owned, earned, and partner channels.
Help maintain consistent messaging and brand standards across marketing initiatives.
Support executive visibility through speaking engagements, podcast appearances, media interviews, LinkedIn content, and award submissions.
Collaborate with the VP of Growth Marketing to execute strategic communications and thought leadership initiatives.
Coordinate internal and external communications that strengthen PartnerCentric's market presence.
Manage the day-to-day execution and promotion of PartnerCentric's podcast.
Develop promotional campaigns that increase audience growth, engagement, and reach.
Source, recruit, and coordinate podcast guests aligned with company priorities.
Coordinate podcast appearances for company executives on external shows.
Repurpose podcast content into videos, articles, newsletters, social content, and other marketing assets.
Track podcast performance and recommend optimizations.
Manage day-to-day relationships with PR agencies and external media partners.
Coordinate media opportunities, interviews, award submissions, and speaking engagements.
Build and maintain relationships with journalists, conference organizers, partners, and industry contacts.
Execute initiatives that increase executive visibility and industry recognition.
Monitor industry news and identify relevant opportunities.
Coordinate conference participation, sponsorships, networking events, executive dinners, and partner gatherings.
Execute event marketing plans that maximize visibility and relationship-building opportunities.
Manage event logistics, timelines, vendors, and promotional activities.
Support partner marketing initiatives tied to conferences and industry events.
Track event performance and provide post-event recommendations.
Collaborate with the Growth Marketing team on integrated campaigns supporting awareness and demand generation.
Manage external agencies, contractors, freelancers, and vendors.
Coordinate project timelines, deliverables, budgets, and communications across multiple initiatives.
Help improve processes for podcast promotion, PR coordination, executive communications, and event marketing.
Stay informed on industry trends and recommend opportunities for continuous improvement.
Track and report on KPIs across podcast growth, media coverage, executive visibility, events, and brand initiatives.
Help measure the impact of brand activities on awareness, engagement, and marketing performance.
Provide regular reporting and recommendations to the VP of Growth Marketing.
Support continuous optimization through performance analysis and market insights.