Senior Manager, Analytics Instrumentation

Fox•Los Angeles, CA

1d•Hybrid

About The Position

Under the FOX banner, we produce and distribute content through some of the world’s leading and most valued brands, including: FOX News Media, FOX Sports, FOX Entertainment, FOX Television Stations and Tubi Media Group. We empower a diverse range of creators to imagine and develop culturally significant content, while building an organization that thrives on creative ideas, operational expertise and strategic thinking. The FOX Data team is looking for a highly motivated and collaborative Senior Manager, Analytics Instrumentation to lead the data squad supporting FOX Sports. This role will help modernize how digital behavioral data is collected, standardized, governed, and activated across FOX’s platforms. Working closely with data leadership, this person will help evolve FOX’s analytics instrumentation practices while serving as a trusted partner to FOX Sports and FOX One business stakeholders. The ideal candidate brings strong technical data expertise, sound judgment, and the communication skills needed to translate business needs into scalable data solutions.

Requirements

Strong experience in analytics instrumentation, data collection, standardized reporting, and modern data infrastructure
Experience leading data-focused initiatives, squads, or cross-functional workstreams
Strong understanding of web analytics fundamentals, including tags, cookies, data attributes, data layers, variables, identity, event tracking, and privacy considerations
Excellent SQL skills and strong data transformation capabilities
Experience with JavaScript, jQuery, CSS, and HTML
Experience with tools such as Google Analytics, Segment, Adobe Analytics, Google Tag Manager, or similar platforms
Ability to understand how instrumentation decisions impact downstream data platforms, reporting, and analytics
Business-facing experience working with product, engineering, analytics, and non-technical stakeholders
Strong communication skills with the ability to translate complex data concepts into clear, actionable recommendations
Comfort operating in a data modernization environment where tools, standards, and ways of working are evolving
Regular, on-site attendance at the workplace a minimum of 3 days per week is an essential function of the position. Selected candidate must be able to reliably meet this requirement.

Nice To Haves

Experience supporting sports, media, streaming, or direct-to-consumer digital products
Experience with live event, video, subscription, or consumer-facing digital data products
Experience supporting data governance, data quality, or platform migration initiatives
Experience with experimentation, optimization, personalization, customer journey analytics, or audience data activation
Experience with databricks, snowflake or similar data lake and data warehouse technologies

Responsibilities

Lead the data squad supporting FOX Sports, including prioritization, execution, and delivery of analytics instrumentation work
Partner with data leadership to modernize analytics instrumentation standards, processes, and platform capabilities
Translate FOX Sports and FOX One business needs into clear technical requirements, data definitions, and implementation plans
Establish and improve standards for tracking, data quality, documentation, governance, and reusable instrumentation practices
Collaborate with product, engineering, analytics, and business teams to support accurate and scalable data collection
Lead engineering and stakeholder discussions to ensure technical solutions align with business priorities
Use analytics tools, tag management systems, and data orchestration tools to support reliable data capture and downstream usage
Identify opportunities to simplify, automate, and reduce redundancy across data processes
Mentor team members and provide thought leadership as FOX’s data organization continues to evolve
Stay current with developments in analytics instrumentation, tag management, optimization, privacy, and data management