Senior Leisure Sales Manager

The Observatory Sun Valley, A Viceroy Resort•Ketchum, ID

4d•Remote

About The Position

Viceroy Hotels & Resorts offers a fresh take on hospitality, centered on the richness of experiences and cultural connection. A leader in modern luxury, Viceroy is committed to creating unique, immersive experiences that allow guests to craft unforgettable narratives rooted in the authenticity of each destination. Viceroy’s portfolio of hotels and resorts can be found in a diverse array of breathtaking and inspiring locations including Los Cabos, Santa Monica, Chicago, Riviera Maya, Kopaonik, Snowmass, Washington D.C., St. Lucia, and Portugal’s Algarve, with a forthcoming resort in Sun Valley, Idaho slated to open in summer 2026. Located at the southeast corner of Main Street and River Street East—the gateway to downtown Ketchum, Idaho—and just minutes from Bald Mountain’s River Run base, this exceptional property will debut as Sun Valley’s first luxury hotel and for-sale residence offering. As part of the Viceroy team, you’ll help bring our signature experiential hospitality to one of North America’s most iconic, year-round mountain destinations. We are seeking an experienced Senior Leisure Sales Manager to join The Observatory Sun Valley, A Viceroy Resort – sales team. The Senior Leisure Sales Manager is directly accountable for driving leisure revenue, market share, and brand presence for our Sun Valley resort hotel. This is a demand-generation leadership role with clear revenue ownership, responsible for delivering measurable results. The ideal candidate brings an entrepreneurial mindset, a robust luxury advisor network, and a proven ability to create demand in priority markets.

Requirements

3-5 years of progressive hotel or resort sales experience, with a strong emphasis on luxury leisure segments.
Proven success managing luxury leisure, wholesale, and consortia accounts.
Deep network of U.S. luxury advisors and agencies
Experience supporting resort or destination properties
Ambitious, tenacious, and entrepreneurial, with a track record of building business in lean environments.
Ability to travel frequently between property and source markets as assigned.
Familiarity with CRM systems, sales analytics, and revenue management concepts.
Must be proficient in MS Windows (Excel, Word, Powerpoint, Outlook).
Must be able to effectively communicate both verbally and written with all level of employees and guests in an attentive, friendly, courteous and service oriented manner.
Must be effective at listening to, understanding, and clarifying concerns raised by employees and guests.
Must be able to multitask and prioritize departmental functions to meet deadlines.
Approach all encounters with guests and employees in an attentive, friendly, courteous and service-oriented manner.

Nice To Haves

Candidate should be well-versed in luxury ski/mountain destinations and able to differentiate resorts in a competitive landscape.
Ability to ski or snowboard is desired and will be an asset to this role.

Responsibilities

Direct accountability for leisure revenue production in assigned territories, with defined targets tied to pipeline, conversion, and bookings.
Actively create demand in priority markets, not simply managing existing accounts.
Develop and execute targeted strategies to penetrate key feeder markets, open new accounts, and drive incremental business.
Own the full lifecycle of sales activity: pre-planning, in-market execution, and structured post-visit follow-up with clear conversion tracking.
Maintain strong, visible relationships with top-producing accounts through proactive outreach, sales calls, and regular communication.
Produce accurate and timely reports of appointments, sales calls, and conversion results.
Respond to and proactively upsell Viceroy branded experiences and exclusive activations, owning the sales life cycle while collaborating with on property Reservations team & operations.
Design and execute highly targeted FAM programs with defined objectives, qualified participants, and post-stay conversion plans.
Leverage established relationships with top U.S. luxury advisors and agencies; this is critical for success in the role.
Translate property positioning into compelling narratives that drive engagement and conversion across all segments.
Develop and maintain knowledge of market trends, competition, and customers.
Understand the overall market, competitors’ strengths and weaknesses, economic trends, supply and demand, and know how to sell against them.
Work in full coordination with representation partners to ensure all market activity is aligned, visible, and drives measurable results.
Partner with Director of Sales & Marketing & Revenue Management to align leisure strategy with pricing, yield, and demand forecasts; identify need periods and develop targeted leisure promotions.
Work with Director of Sales & Marketing to manage luxury and leisure travel advisors, wholesale and tour operator partners, consortia and preferred partner programs, FIT and leisure group segments.
Operate independently in a lean environment, build structure where needed, and drive results without heavy reliance on on-property support.
Attend all hotel required meetings and trainings.
Maintain regular attendance in compliance with Viceroy Hotel Group, as required by scheduling, which will vary according to the needs of the hotel.
Maintain high standards of personal appearance and grooming, which include wearing nametags.
Comply with Viceroy Hotel Group and regulations to encourage safe and efficient hotel operations.
Maximize efforts towards productivity, identify problem areas and assist in implementing solutions.
Must be effective in handling problems, including anticipating, preventing, identifying and solving problems as necessary.
Must be able to understand and evaluate complex information, data, etc. from various sources to meet appropriate objectives.
Must be able to maintain confidentiality of information.
Perform other duties as requested by management.