Senior Lead - SEO and AI Search

EchoStarLittleton, CO
Onsite

About The Position

The Senior SEO Lead drives organic growth across traditional search engines and generative AI platforms to elevate digital presence and brand visibility. Sitting in the Denver office, this role bridges the gap between technical site health and compelling content strategy through cross-functional collaboration. This position solves complex challenges around modern discoverability, technical crawlability, and search performance optimization to increase organic traffic and conversions.

Requirements

  • AI Application and Literacy in leveraging modern AI search observability tools alongside enterprise platforms
  • Deep proficiency with enterprise search engines, SEO software, and marketing analytics platforms
  • Critical Experience leading comprehensive organic search strategy and driving technical site optimization
  • Strong skills in in cross-functional collaboration and delivering technical guidance to web development teams
  • Capability to juggle multiple complex initiatives independently in a fast-paced setting
  • Excellent written and verbal communication skills with the ability to influence cross-functional stakeholders
  • Minimum Education: Bachelor’s degree in business or related field
  • Minimum Experience: 5+ years of hands-on SEO experience
  • Enterprise SEO tools (e.g., SEMrush, Ahrefs)
  • Web and marketing analytics tools (e.g., Google Analytics, Adobe Analytics)
  • Technical SEO directive mapping and site architecture optimization

Nice To Haves

  • Experience collaborating with, guiding, or managing copywriters and content production teams
  • Strong hands-on editing and writing capabilities

Responsibilities

  • Lead and champion SEO and Answer Engine Optimization (AEO) strategies designed to enhance discoverability across traditional search engines and AI platforms
  • Oversee content workflows and the company blog to maximize visibility across both search and generative AI engines
  • Fine-tune metadata, on-page copy, landing pages, and site architecture to boost traffic and conversion rates
  • Deliver technical SEO guidance—including redirect mapping, canonicalization, and crawler directives—by partnering closely with web development teams
  • Leverage enterprise SEO tools and AI observability platforms to perform continuous keyword research and competitive intelligence
  • Monitor, analyze, and report on key performance metrics to uncover new opportunities and fuel ongoing growth

Benefits

  • Flexible spending accounts
  • HSA
  • 401(k) Plan with company match
  • ESPP
  • Career opportunities
  • Flexible time away plan
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