Senior Lead, Producer

Whoop•Boston, MA
•$130,000 - $170,000•Onsite

About The Position

WHOOP is hiring a Senior Lead, Producer to help build and scale its internal production function. The role serves as a creative and operational partner across Brand, Creative, Social, and Sports & Talent, bringing WHOOP’s storytelling vision to life through production execution for campaigns, product launches, partner shoots, and social content. The position combines creative judgment, operational rigor, strategic planning, and hands-on production execution while establishing scalable systems for WHOOP’s growing content and creative ecosystem. The role is based in WHOOP’s Boston, Massachusetts office, and the successful candidate must be prepared to relocate if necessary. WHOOP offers a base salary of $130,000–$170,000, benefits, and an equity package. The position is full-time.

Requirements

  • 8 or more years of experience in integrated production or creative production within agency, media, sports, wellness, entertainment, or consumer brand environments.
  • Proven experience leading complex productions across campaigns, branded content, social, video, editorial, and integrated marketing initiatives.
  • Strong creative judgment and experience partnering closely with Brand, Creative, and Editorial teams to execute high-quality storytelling.
  • Experience managing production timelines, budgets, vendors, external partners, and cross-functional production workflows.
  • Strong operational mindset, with experience building or improving scalable production systems, processes, and workflows.
  • Ability to manage multiple priorities simultaneously while bringing structure, clarity, and executional rigor to fast-paced environments.
  • Exceptional communication, organization, and cross-functional collaboration skills.
  • Builder mentality and a proactive, solutions-oriented approach to problem solving and operational improvement.
  • Familiarity with emerging AI-enabled production workflows and ability to evaluate, implement, and scale tools that improve creative execution, operational efficiency, and content velocity.
  • Strong commitment to using AI tools in day-to-day tasks and ensuring AI-assisted work meets the same high-quality standards as personal contributions.
  • Must be prepared to relocate if necessary to work from WHOOP’s Boston, Massachusetts office.

Responsibilities

  • Lead end-to-end production management across campaigns, product launches, partner shoots, social content, and brand storytelling initiatives.
  • Partner with Brand, Creative, Social, Sports & Talent, and Operations teams from concept through final delivery, helping shape production approaches, creative execution, and operational plans.
  • Build and maintain integrated production calendars and project plans spanning pre-production, production, post-production, localization, and delivery.
  • Manage day-to-day production execution, including timelines, scheduling, call sheets, budgets, vendors, shoot logistics, asset delivery, and production operations across concurrent projects.
  • Build and operationalize scalable production workflows, resource planning systems, and processes that improve efficiency, visibility, and cross-functional collaboration.
  • Develop scalable localization support plans for creative adaptation across global markets, including in-market productions, regional content needs, and localized asset delivery.
  • Manage relationships with production companies, freelancers, photographers, editors, agencies, and external partners.
  • Partner cross-functionally to deliver productions on time, on budget, and at a high creative standard while balancing business priorities.
  • Support production forecasting, budget planning, and resource allocation decisions to inform future production investment and resourcing needs.
  • Identify opportunities to improve production efficiency, communication, collaboration, and output quality through process optimization, workflow improvements, and emerging production technologies.
  • Contribute to the evolution and scaling of WHOOP’s production operating model, including workflows, vendor partnerships, production standards, and organizational best practices.

Benefits

  • Benefits package
  • Generous equity package
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