Senior Influencer Manager

CoolrNew York, NY
$95,000 - $120,000Hybrid

About The Position

We’re looking for a Senior Influencer Manager to join our US team. You will bring a wealth of knowledge and experience to the team and be passionate about influencer marketing. Supporting the influencer Lead to deliver on great campaigns across our established clients. You will lead the development, management and delivery of influencer and creator campaigns across a growing client portfolio. As the lead influencer specialist on the US team, you’ll shape influencer strategies and build trusted client relationships, while also being hands-on in influencer campaign execution. This is a huge opportunity for someone entrepreneurial, culturally attuned and commercially sharp. You will help build the influencer function for Coolr US, not just operate within an existing one.

Requirements

  • An experienced Influencer Manager in a social first agency or brand
  • Proven experience managing influencer campaigns end-to-end, from strategy and talent sourcing through to execution, reporting and optimization.
  • Confident client-facing presence, with the ability to build trust, lead conversations and clearly explain influencer strategy, performance and recommendations.
  • Ablity to manage, track and negotiate with suppliers and partners to ensure we are delivering the best work possible in an entrepreneurial manner.
  • Able to handle multiple clients and prioritize your time and internal resource based on requirement.
  • Strong understanding of social platforms, creator culture, internet behavior, paid amplification and what makes influencer content actually work in-feed.
  • Excellent talent judgement, with the ability to identify creators who are not only relevant on paper, but genuinely right for the brand, audience and platform.
  • Excited by the opportunity to help build a growing US team, shape a function from the ground up and go the extra mile to deliver standout work.

Responsibilities

  • Responsible for the successful running of all influencer activity on client accounts
  • Developing influencer and creator strategies that align with client business goals, brand vision, audience behavior and campaign KPIs
  • Oversee outreach to influencer partners including sourcing, negotiations, contracts, deliverables, usage, and overall program management
  • Reviewing and approving influencer content to ensure it is on-brief, legally compliant and creatively compelling
  • Tracking campaign performance, analyzing data to optimize influencer program strategies and to shape future recommendations
  • Recommending paid amplification, boosting and distribution opportunities where influencer content can work harder across channels.
  • Building strong, trusted relationships with clients, acting as the day-to-day influencer lead across active accounts
  • Develop influencer specific ways of working documents and processes for the agency to maintain across all clients
  • Oversight of influencer budgets, working with the Client Services Director to maintain profitability across all campaigns
  • Building Coolr US’ creator network and partnership portfolio, helping establish the agency’s presence and reputation in the US influencer space
  • Supporting new business by shaping influencer recommendations, contributing to pitch materials and attending pitch meetings where relevant.

Benefits

  • Competitive salary reflective of your experience and aligned with our internal salary bands.
  • Flexible Hybrid working. We work 3 days in the office and 2 from home
  • Enjoy 20 days of paid time off (PTO), in addition to all U.S. Federal Holidays.
  • Birthday Day off – an extra day to celebrate your big day
  • Wellbeing day off — one additional day off plus a $50 voucher to support your wellbeing.
  • Private Healthcare cover, Tech scheme + more
  • Coolr weekly socials - we get together every week to connect as a team
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