Senior Group Director, Communications Design

Adelphi Group•New York, NY
•$200,000 - $215,000•Hybrid

About The Position

The Senior Group Director, Communications Design is the design leader for a client group, responsible for bringing next-generation planning to life. The role drives adoption of communications design principles across the client base and leads the team in delivering idea-led, culturally empowered communications ecosystems that drive effectiveness. This leader oversees communications design quality and consistency across planning initiatives and client-team outputs. They guide connections architecture, analytics strategy, and ecosystem delivery across owned, earned, shared, and paid channels; collaborate with creative agency partners and internal strategy and partnerships teams; and support profitable Specialty Business Unit integration. The role also oversees staffing and talent development opportunities, as well as communications design contributions to new-business pitches. Omnicom’s policy requires employees to work in the office at least three days per week, unless additional in-office days are directed by the agency or manager. The salary range is $200,000–$215,000.

Requirements

  • Experience in an integrated planning role in media, as a publisher or vendor, or in a communications discipline such as digital or content.
  • Experience with high-budget clients that participate in the linear video and CTV Upfront.
  • Skill in utilizing tools for optimizations.
  • Excellent written and verbal communication skills.
  • Proven ability to develop and maintain high-level professional relationships with senior clients, colleagues, and vendors.
  • Strong organizational, analytical, and leadership skills.
  • Strong experience or involvement in new-business planning and presentation skills.

Nice To Haves

  • 15+ years of relevant experience, including 10+ years leading, managing, and motivating a team.
  • Category or audience experience relevant to the assignment.
  • Ability to lead strategic thinking for integrated marketing communication plans encompassing traditional and non-traditional media strategies.
  • Ability to ensure consistency and best practices across projects, with strong project management skills.
  • Ability to assess client needs for utilization and development of planning and research tools and resources.
  • Significant experience working and collaborating with cross-agency teams to build integrated plans across paid media channels.

Responsibilities

  • Act as lead design counsel for clients during key periods, such as annual planning, and on key projects, such as new launches.
  • Ensure communications design product excellence across major planning initiatives for the designated client base.
  • Lead the team’s adoption of best-in-class communications design approaches and innovation, and adherence to the planning process.
  • Oversee collaboration with external creative agency partners and internal strategy and partnerships teams to ensure creative excellence, strategic fit, and commercial feasibility of the Connections Design approach.
  • Oversee connections architecture development, analytics strategy, and ecosystem delivery across owned, earned, shared, and paid channels.
  • Ensure the quality and consistency of every output from the communications design client team in line with the discipline vision.
  • Ensure profitable integration of Specialty Business Unit leadership within the design team.
  • Oversee opportunities to grow scope to appropriate communications design staffing levels and assign up-leveled talent to client work.
  • Manage product outcomes for new-business efforts involving Communications Design resources, including casting talent, running brainstorms, and integrating with partnerships and Specialty Business Units.
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