Senior Global Product Marketing Manager- Microbiology
About The Position
At Beckman Coulter Diagnostics, a Danaher operating company, we are dedicated to innovating for tangible impact in life sciences, diagnostics, and biotechnology. Our work saves lives, and we foster a culture of belonging where unique viewpoints are valued. By leveraging Danaher's system of continuous improvement, we transform ideas into impact, innovating at the speed of life. With over 90 years of leadership in clinical diagnostics, Beckman Coulter Diagnostics has consistently challenged conventions to enhance the role of diagnostic laboratories in improving patient health. Our diagnostic solutions are utilized globally in hospitals, reference and research laboratories, and physician offices for routine and complex clinical testing. Each hour, over a million tests are performed on Beckman Coulter Diagnostics systems, impacting 1.2 billion patients and over three million clinicians annually. We empower clinicians to deliver optimal patient care through enhanced efficiency, clinical confidence, adaptive collaboration, and accelerated intelligence, from discovering clinical breakthroughs to rapid sample analysis and rigorous decision-making. Learn more about the Danaher Business System, which enables all of this.
Requirements
- Bachelor’s degree in life science/biotechnology or a related field with 12+ years of relevant experience, or a master's degree with 10+ years, or a doctoral degree with 8+ years.
- Work experience in the in vitro diagnostic, life sciences, biotechnology, or pharmaceutical industry.
- Ability to move between strategic thinking and tactical execution with ease.
- Demonstrated track record of driving complex, cross-functional initiatives from concept through execution with clear ownership of outcomes and measurable results.
- Proficiency in succinctly conveying strategy and tactics to a broad spectrum of leaders, including executive staff.
- Demonstrates adeptness in communication and influencing across all organizational levels.
- Ability to travel up to 30%, including some international travel.
Nice To Haves
- Sales, Marketing, or Product Management expertise in clinical microbiology products.
- Understanding of laboratory medicine personas and the clinical laboratory environment.
- Experience leading high-performing teams.
Responsibilities
- Define and execute the global marketing strategy for the microbiology portfolio, grounded in deep understanding of clinical microbiology workflows, customer pain points, and competitive landscapes to drive differentiated positioning and sustainable growth initiatives.
- Lead global launch planning and execution for new microbiology assays, instruments, software, and services, including value proposition development, messaging, pricing support, and coordinated regional rollouts across all phases of the product lifecycle.
- Own global market mapping and segmentation across microbiology customer segments and geographies to inform targeting, messaging, and integrated lead generation programs that accelerate pipeline creation and conversion.
- Strengthen global microbiology brand awareness and credibility through strategic infectious disease and laboratory medicine tradeshow leadership, congress planning, and scientific storytelling, ensuring consistent brand expression and impactful presence across global and regional events.
- Manage and develop a Global Product Marketing Manager for Microbiology, providing clear priorities, coaching, and performance feedback to strengthen execution and professional growth.
Benefits
- paid time off
- medical/dental/vision insurance
- 401(k)
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What This Job Offers
Job Type
Full-time
Career Level
Senior
