Senior Field Marketing Manager (West)

Zscaler Red Canary

32d•Remote

About The Position

Serving thousands of enterprise customers around the world including 45% of Fortune 500 companies, Zscaler (NASDAQ: ZS) was founded in 2007 with a mission to make the cloud a safe place to do business and a more enjoyable experience for enterprise users. As the operator of the world’s largest security cloud, Zscaler accelerates digital transformation so enterprises can be more agile, efficient, resilient, and secure. The pioneering, AI-powered Zscaler Zero Trust Exchange™ platform, which is found in our SASE and SSE offerings, protects thousands of enterprise customers from cyberattacks and data loss by securely connecting users, devices, and applications in any location. Named a Best Workplace in Technology by Fortune and others, Zscaler fosters an inclusive and supportive culture that is home to some of the brightest minds in the industry. If you thrive in an environment that is fast-paced and collaborative, and you are passionate about building and innovating for the greater good, come make your next move with Zscaler. Red Canary, a Zscaler company, monitors an enterprise’s environment to detect and respond to cybersecurity threats so they can focus on their mission. Our Managed Detection and Response (MDR) solution is a unique blend of human expertise and security, which protects organizations from modern adversaries as their teams work remotely, move to the cloud, and they adopt new cybersecurity and IT technologies. We're looking for an experienced Senior Field Marketing Manager to join our Marketing team. Reporting to the head of Field Marketing, you'll be responsible for:

Requirements

4-5+ years of proven experience in a B2B field marketing roles
Proven ability to drive cross-functional collaboration across diverse sets of stakeholders and managing multiple, sophisticated campaigns at once
Exceptional project and time management skills - highly organized, detailed focused, results-driven, and accountable
Experience successfully managing third-party vendors, contractors, and budgets

Nice To Haves

Proficient in Salesforce CRM reporting and Tableau
Excellent interpersonal skills to collaborate effectively and professionally with senior executives, vendors and team members at all skill levels of the org
Experience in enterprise account-based marketing (ABM)and sophisticated accounts

Responsibilities

Completely owning and driving your region's marketing campaigns, events, and programs, from beginning to end
Planning, building, and executing event concepts and campaigns based on target customer data using standard methodologies including allocating budgets, selecting the tactical mix, crafting offers and calls to action, and setting the individual program goals and measurement criteria for all campaigns
Implementing programs while using your creativity and expertise to develop outstanding scalable, digitally led and in person experiences to drive new logos and accelerate existing pipeline to drive closed won business
Forecasting, measuring, analyzing and reporting on the impact of event/campaign demand creation activities on sales pipeline, revenue, and conversion against the agreed pipeline goals
Owning regional pipeline targets, marketing lead funnel, and conversion metrics for go-to-market, as well as the team’s efforts to improve and optimize