Senior Field Marketing Manager, Strategic Programs

Oracle•United States,

7d•Remote

About The Position

This role is an exciting opportunity to join Oracle’s North America Demand Services team as a Strategic Events Manager (IC4). In this role, you will develop event strategies and lead the design and execution of Oracle-led and third-party marketing programs that support North America’s demand generation priorities. You’ll create engaging customer experiences by bringing together Field Marketing, Sales, Global Marketing, Partner Marketing, strategic partners, and external vendors to deliver high-impact events that strengthen customer relationships and drive business growth. Success in this role requires a strategic marketer who thrives in a highly matrixed environment, translating business objectives into compelling event experiences while managing complex programs from concept through execution and performance measurement. You will balance strategic planning with operational excellence, ensuring every program delivers measurable business value and an exceptional customer experience.

Requirements

8–10+ years of progressive experience in B2B marketing, field marketing, event marketing, experiential marketing, partner marketing, or demand generation within the technology industry.
Proven experience developing event strategies and executing Oracle-led, third-party, and executive-level marketing programs that drive customer engagement and pipeline growth.
Experience managing complex, cross-functional marketing programs from concept through execution, including onsite event leadership.
Demonstrated success managing event budgets, vendors, agencies, sponsorships, and external partners.
Experience collaborating with strategic technology partners, alliance organizations, or channel marketing teams to deliver integrated marketing initiatives.
Strong understanding of demand generation, account-based marketing, field marketing, customer engagement strategies, and go-to-market planning.
Proven ability to influence and collaborate across highly matrixed organizations without direct authority.
Excellent project and program management skills with the ability to manage multiple high-visibility initiatives simultaneously.
Strong analytical skills with experience measuring marketing performance through pipeline, engagement, ROI, and other business metrics.
Outstanding communication, presentation, relationship management, and stakeholder engagement skills.
Self-starter with strong critical thinking, creativity, and problem-solving abilities.
Bachelor’s degree in Marketing, Business, Communications, or a related field.

Nice To Haves

Experience planning large-scale enterprise technology events, executive programs, or industry conferences.
Familiarity with Oracle’s portfolio, cloud technologies, and partner ecosystem.
Experience working with event technologies, CRM platforms, marketing automation tools, and reporting dashboards.

Responsibilities

Develop event strategies and lead the design and execution of Oracle-led and third-party marketing programs.
Create engaging customer experiences by bringing together Field Marketing, Sales, Global Marketing, Partner Marketing, strategic partners, and external vendors.
Deliver high-impact events that strengthen customer relationships and drive business growth.
Translate business objectives into compelling event experiences.
Manage complex programs from concept through execution and performance measurement.
Balance strategic planning with operational excellence.
Ensure every program delivers measurable business value and an exceptional customer experience.
Manage event budgets, vendors, agencies, sponsorships, and external partners.
Collaborate with strategic technology partners, alliance organizations, or channel marketing teams to deliver integrated marketing initiatives.
Support integrated campaigns that combine events, digital marketing, and partner engagement.