Senior Experiential Producer - NYC (6 Month Contract)

Babylist•New York, NY
•$77•Hybrid

About The Position

Babylist is hiring a Senior Experiential Producer for a 6-month engagement who's comfortable leading the strategy, creative direction, and production of events — from marquee Registry Weekend events to partner-sponsored showroom takeovers and brand pop-ups. You'll take a loose brief and own it end to end: concept, creative, vendors, budget, and show-running inside our NYC showroom in Soho. You own how each individual event is conceived and brought to life. Expect several events moving at once, each at a different stage, from early concept through post-event recap. This is a hybrid role based out of NYC with required presence at the NYC Showroom at least 3 days a week with the occasional weekend. On event days, hours could stretch earlier and later to cover load-in (as early as 7am) and breakdown (as late as 9pm), but that's specific to event days, not the norm.

Requirements

  • Comfortable leading strategy, concepting, and production of an event, start to finish — this isn't a role where someone else hands you the concept.
  • Deeply plugged into the brand activation + experiential world — you know what the coolest brand activations out there look like, you know what's trending, and you have impeccable taste to bring it to life.
  • Able to originate the concept yourself — you can build a mood board and a full concept deck from scratch, not just execute someone else's vision.
  • Track record producing design-driven brand experiences and pop-ups — you know the process of turning a brief into a full-blown event, from décor to negotiating with vendors to custom fabrication.
  • Able to run large and small-scale event productions — you feel just as comfortable executing a 500+ person event at the Babylist Showroom as back-to-back 10–15 person influencer gatherings on consecutive weekends.
  • Comfortable holding several events at overlapping stages at once — one in planning, one in production, one in recap — without dropping a thread.
  • Experienced building and managing vendor budgets (catering, rentals, florals, fabrication, AV, photography) and keeping production on time and on budget.
  • You naturally reach for AI in your work — at Babylist, every team uses AI daily. You're already using it to move faster and improve your output, and you stay curious about what's coming next.

Responsibilities

  • Set the strategy and concept for individual events — mood boards, decks, layouts, décor, spatial planning — then produce them yourself, concept through strike.
  • Produce Babylist's signature Registry Weekend events in New York and lead partner-sponsored showroom experiences, from 15-person influencer gatherings to 500+ person multi-programming events.
  • Turn concepts and approved briefs into real production plans, timelines, and workbacks, and lead the planning meetings that keep internal teams and vendors aligned.
  • Source and manage production vendors — rentals, florals, fabrication, AV, photography, signage, catering — and oversee logistics from delivery through installation and breakdown.
  • Run load-in, show, and strike onsite, owning the run of show and troubleshooting in real time.
  • Wrap up production post-event, document learnings, and feed them into Babylist's internal recap process and the next event's planning.
  • Keep a rolling calendar moving — often conceiving the next quarter's Registry Weekend while still executing the current one

Benefits

  • The hourly rate for this role is: $76.92 per hour
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