Senior Event Sales Manager

Country Music Foundation Inc•Nashville, TN
•Onsite

About The Position

The Country Music Hall of Fame® and Museum has an opening for a full-time, exempt Senior Event Sales Manager in the Events and Culinary Department. The Events and Culinary Department executes more than 1,500 annual events, including private gatherings, concerts, and internal programs. Revenue from these events directly supports the Museum’s mission, making each booking a vital part of sustaining our work. The Senior Event Sales Manager is responsible for managing a portfolio of high-value clients while providing leadership and guidance to Event Sales Managers. This role is accountable for driving revenue growth through strategic sales efforts, forecasting, pricing strategies, and contract negotiations. The Senior Event Sales Manager also plays a key role in mentoring team members and ensuring departmental goals are met. The position works closely with the Event Services, Culinary, Banquets, Entertainment, and Production teams to maintain a high level of service and client satisfaction while supporting the overall success of the events program.

Requirements

  • 3–4 years of progressive sales experience in a hotel, convention center, or event venue setting.
  • Demonstrated success in contract negotiation and revenue generation.
  • Experience managing multiple clients in a fast-paced, high-volume environment.
  • Strong leadership, coaching, and mentoring skills to support team development.
  • Excellent communication, presentation, and interpersonal skills with a focus on client service.
  • Demonstrated leadership skills with ability to coach, mentor, and motivate a sales team.
  • Results-driven with advanced ability to analyze sales data, forecast, and adapt strategies.
  • High professional integrity, discretion, and sound judgment.
  • Self-motivated with enthusiasm and strong interpersonal skills.
  • Skilled in cultivating and developing long-term client and community relationships.
  • Must be available to support event department needs outside of standard business hours, including evenings and weekends.
  • Subject to a background check.
  • Ability to be flexible with scheduled work hours.
  • Ability to remain on feet for extended periods of time.
  • Ability to navigate through the building with clients.

Nice To Haves

  • Bachelor’s degree in Hospitality and Tourism, Business Management, or a related field.
  • Demonstrated ability to establish sales objectives through data analysis and forecasting.
  • Experience adjusting pricing strategies using forecasting reports, competitive analysis, and market/economic trends.
  • Active involvement in professional associations within the meetings, hospitality, or event industries.
  • Proficiency with event management, catering, or CRM software (EMS or similar) preferred.

Responsibilities

  • Lead, coach, and support Event Sales Managers to ensure achievement of departmental sales goals.
  • Oversee and assign incoming leads, ensure appropriate space allocation, and develop pricing strategies.
  • Create and execute strategic sales plans aligned with Museum revenue and profitability targets.
  • Build and maintain strong relationships with high-value clients, vendors, and community partners.
  • Provide training, mentorship, and feedback to foster a high-performing, service-oriented team culture.
  • Collaborate with internal departments to ensure smooth event planning and flawless execution.
  • Analyze sales data, forecast revenue, and adjust pricing and strategies to maximize profit.
  • Monitor industry trends and the competitive landscape to guide team strategy.
  • Represent the Museum in select external networking and industry activities.

Benefits

  • Medical, Dental, Vision, Life Insurance Options
  • Competitive Pay
  • Paid Vacation and Sick Days
  • Paid Holidays (14) and Floating Holidays (2)
  • 401(K) with Up to 3% Employer Match
  • Employee Assistance Program (Free Counseling and Legal Services)
  • Eligibility for Public Service Student Loan Forgiveness
  • FREE 24/7 Downtown Parking and Transit Benefits
  • Continuing Professional Offerings
  • Complimentary Museum Admission (for yourself, family and friends)
  • Reciprocal Partnerships with Local Venues (The Nashville Zoo, National Museum of African American Music, tours at The Opry and The Ryman Auditorium, and more)
  • Up to 25% Discount in Retail Stores and Onsite Restaurant Venues
  • Opportunities to Attend Exhibit Openings, Concerts and Special Events
  • Employee Engagement Activities and Opportunities
  • FSA and Dependent Care Options
  • Dog Friendly Work Environment
  • Volunteering and Community Engagement Opportunities
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