Senior Event & Partner Engagement Manager – North America
Prolifics Corporation•Ambler, PA
•Onsite
About The Position
We are seeking a seasoned marketing professional to drive partner engagement, event initiatives, and demand-generation activities across North America. This role requires a proactive communicator with strong business development exposure, solid digital marketing understanding, and the ability to collaborate effectively with cross-functional teams and technology partners.
Requirements
- 5+ years of professional marketing experience, preferably in the technology or IT services sector.
- Bachelor’s degree in Marketing, Communications, Business, or a related technical field.
- Proven experience managing partner relationships and executing collaborative marketing initiatives.
- Strong event planning and coordination background.
- Familiarity with digital marketing tools, CRM systems, and lead validation processes.
- Excellent interpersonal skills, with the ability to work effectively with business development teams and technical stakeholders.
- Highly organized, detail-oriented, and proactive in driving multiple projects simultaneously.
Nice To Haves
- Experience working with major technology partners (e.g., Salesforce, Microsoft, IBM, AWS, SAP etc.).
- Understanding of demand generation, marketing analytics, and lead scoring.
- Ability to create or guide marketing content development.
Responsibilities
- Work closely with our technology partners to plan and execute joint marketing activities.
- Create draft content for partner-aligned marketing materials and support partner-driven campaigns.
- Organize and manage virtual and in-person events, including webinars, trade shows, and partner events.
- Coordinate logistics, marketing materials, capture leads and follow-up activities to ensure successful events.
- Collaborate with internal marketing, design, and sales teams to gather required materials.
- Ensure timely delivery of brochures, presentations, and other marketing assets.
- Validate and qualify incoming leads from campaigns and events.
- Share qualified leads with the sales team and support follow-up activities.
- Assist with digital marketing tasks such as emails, social posts, and landing pages.
- Work closely with the Business Development team to support their marketing needs.
- Help prepare sales decks, partner presentations, and marketing collateral.
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What This Job Offers
Job Type
Full-time
Career Level
Senior
