Senior Director, Sales Operations

LoopMe • New York, NY

6d • Hybrid

About The Position

LoopMe is seeking a Senior Director, Sales Operations to determine where its US sales teams focus and how they work. The role develops ideal customer profiles (ICPs), customer segmentation, and target account strategy to drive net-new business, while overseeing sales planning, reporting, and tools. The position reports to the Chief Revenue Officer and partners with sales leaders across Enterprise, Performance, and Curation. It also serves as a chief-of-staff-style partner across the CRO’s organization, including direct sales, marketplace, business development, account management, and commercial teams. The role monitors revenue-team productivity, efficiency, and effectiveness and identifies opportunities to improve.

The Senior Director owns ICPs and customer segmentation across US commercial teams, leads target-account planning, and works with the CRO and sales leaders on territories, account coverage, pipeline goals, sales targets, and the bonus cycle. The role builds sales reporting and drives planning and forecasting with Finance. It manages Salesforce, CRM data quality, and related revenue automation, and ensures sellers have appropriate tools, resources, and enablement. The position also plans for the commercial organization in partnership with Product and Marketing.

The role is hybrid, with Tuesday through Thursday in LoopMe’s Union Square office. Compensation for New York residents is listed as $200,000–$225,000 base, with potential stock-based compensation and, depending on the role, sales incentives and commissions.

Requirements

• At least 8 years of experience in sales operations, business operations, or revenue strategy, ideally in ad tech or digital media.
• Experience building ICPs, customer segmentation, and target-account lists that sales teams actively use.
• Strong knowledge of the US agency landscape, including holding companies, independent agencies, and performance agencies, as well as direct brand buying.
• Strong analytical skills and confidence working with CRM data such as Salesforce and third-party data sources.
• Clear, direct communication skills and ability to influence senior sales leaders.
• Strong organizational skills and a chief-of-staff mindset, including the ability to work across functions and turn broad requests into clear plans.
• Forward-looking strategic perspective and ability to articulate business direction and what is needed to achieve it.
• International exposure and experience working across time zones and global teams.

Nice To Haves

• Experience with curation, audience extension, or programmatic supply products.
• Experience with account intelligence tools such as ZoomInfo, LinkedIn Sales Navigator, or Winmo.
• Experience building regional territory plans across a national sales team.

Responsibilities

• Own ICP and customer segmentation across LoopMe’s US commercial teams, including Curation, agency, and direct business, and align sales coverage to the right customers.
• Lead target account strategy and build prioritized account lists that drive net-new relationships for each sales team.
• Deliver target-account projects, including identifying top Curation prospects for Audience Extension, independent agencies by region, performance agencies, and direct customers.
• Partner with the CRO and sales leaders to design territories, account coverage, and pipeline goals.
• Own sales targets and the bonus cycle in partnership with Finance.
• Build reporting on pipeline, account coverage, progress against target accounts, and seller inputs that drive revenue.
• Drive sales planning and forecasting with Finance, using current- and next-quarter revenue performance to identify improvements.
• Manage sales tools and CRM data quality, including Salesforce and revenue automation, and ensure sellers have appropriate tools, resources, and enablement.
• Plan ahead for the commercial organization, partnering with Product to bring products to market effectively and with Marketing on initiatives such as regional events where performance is underperforming.
• Monitor revenue-team productivity, efficiency, and effectiveness and identify where and how the organization can improve.

Benefits

• Hybrid working, with Tuesday through Thursday in the Union Square office.
• Self-managed vacation with no maximum.
• One month of work-from-anywhere time.
• Healthcare.
• 401(k).
• Summer Fridays, with half-day Fridays from Memorial Day through Labor Day.
• LoopMe Gives Back.
• Learning and development support, including internal mobility and bi-annual promotion cycles.
• Potential stock-based compensation based on employee and company performance.
• Depending on the role, sales-based incentives and commissions.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed