Senior Director, Regional Marketing, Americas

Checkout.comNew York, NY
Hybrid

About The Position

Checkout.com is seeking a Senior Director, Regional Marketing for the Americas to lead and scale end-to-end marketing efforts across the United States. This role is crucial for driving regional performance by aligning with local commercial leadership and collaborating with global teams to optimize programs in ABM, PR, and Field Marketing/Events for the US market. The position involves managing a growing team and optimizing a significant budget (c. $8-10 million for 2026). The leader will dual-report to the Head of North America Revenue and the Global CMO, working closely with commercial leaders to shape and execute go-to-market strategies focused on acquisition, retention, and expansion.

Requirements

  • Over a decade in strategic B2B marketing, with a focus on enterprise marketing and events management.
  • Extensive experience in payments, fintech, or complex enterprise software sectors is highly desirable.
  • Excellent communication skills across all levels, with the ability to effectively convey complex ideas and influence buy-in from senior stakeholders.
  • Track record of exceptional leadership and team management, with the ability to inspire and mentor a team of marketing professionals and cross-functional partners.
  • Adept at steering complex projects, setting clear priorities, delegating effectively, and maintaining a keen eye on budgets.
  • Strong cross-functional collaboration skills, with the ability to build and maintain relationships with key stakeholders and drive alignment and execution of marketing initiatives across departments.
  • Evidence of collaboration at scale, in matrixed/global environments.
  • Strategic thinker with a proven ability to develop innovative marketing strategies, explore new approaches, and champion experimentation.
  • Strong analytical skills, with the ability to utilize marketing technology tools to measure the impact and ROI of marketing activities, providing actionable insights.
  • High-proficiency in leveraging martech tools for performance and ROI tracking, as well as turning insights into tangible actions.
  • Constantly on the hunt for innovative strategies and eager to test new tactics to connect with and provide value to merchants.
  • Genuine enthusiasm for being an integral part in a dynamic team, seamlessly collaborating with colleagues from all corners of the globe to make an impact.

Responsibilities

  • Define and deliver integrated go-to-market strategies aligned with business goals for new customer acquisition, upsell, and retention.
  • Act as a trusted partner for executive stakeholders to develop and execute regional marketing strategies that drive impactful outcomes.
  • Lead the development of innovative marketing strategies across all regional marketing efforts, exploring new approaches and championing experimentation.
  • Create cohesive and impactful regional plans by working across Commercial, Partnerships, Revenue Operations, and global marketing teams.
  • Design and execute the marketing strategy and plan in the region, influencing other marketing teams for support.
  • Manage and grow a team of marketers, fostering a high-performance environment built on trust, ownership, and continuous development.
  • Allocate resources strategically to maximize ROI and support the region’s commercial priorities.
  • Deliver high-impact programs that accelerate sales results and build the brand in the region.
  • Stay abreast of market dynamics and industry trends to ensure marketing efforts align with global strategies and local preferences.
  • Measure performance, use insights to adjust strategy and improve outcomes, and communicate results to stakeholders.

Benefits

  • Hybrid working model offers flexibility, with three days per week in the office to support collaboration and connection.
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