Senior Director of Sales

Propelus•Boulder, CO

4d•$300,000 - $350,000•Remote

About The Position

The Senior Director of Sales will lead Propelus' Employer Growth Team, overseeing revenue growth, sales execution, and team performance across Propelus EverCheck and Propelus Immuware. This leader will play a critical role in Propelus' next phase of growth by strengthening operational rigor, driving consistent commercial execution, and helping establish Propelus as a trusted strategic partner to healthcare organizations and clinical leadership teams. This is a highly visible leadership role with significant strategic importance to the organization's growth trajectory. The Senior Director of Sales will support Propelus' evolving product and go-to-market strategy, including expansion of data solutions offerings and development of a premium nursing-focused module within EverCheck. The successful candidate is a hands-on, values-driven leader who balances strategic leadership with active coaching, team development, operational accountability, and customer engagement. The role requires designing a process focused on outcomes, supporting the team in sharpening their relationship-focused approach into a self-originated pipeline with full pipeline ownership. Sellers need to be excellent at proving the value of EverCheck and Immuware as they exist today, which is the foundation for introducing a premium nursing module and expanded data offerings without friction. Propelus has strengths in durable customer relationships, a differentiated verified data layer, and partnerships that open channels competitors do not have.

Requirements

7+ years of progressive B2B SaaS or healthcare technology sales experience, with demonstrated success leading consultative sales motions across complex, multi-threaded enterprise sales cycles.
3+ years leading quota-carrying teams in complex enterprise environments.
Healthcare fluency: deep understanding of healthcare buying personas, workforce operations, clinical workflows, and multi-stakeholder enterprise sales processes.
Demonstrated record of building outbound, seller-originated pipelines inside a team that wasn't doing it before, and the ability to speak in depth to those outcomes.
Proven enterprise selling into hospitals and health systems, with credible command of HRIS and EMR sequencing as a commercial variable.
Experience building a weekly operating cadence from scratch, including deal reviews, pipeline inspection, forecast calls, territory reviews, and one-on-ones.
Direct experience specifying and landing stage-based sales content and enablement in partnership with Marketing.
Track record of addressing underperformance directly and on a timeline, including exiting sellers where required.
Strong command of forecasting, pipeline management, territory design, and performance management.
Personal ownership of a forecast as a core individual metric, with a quarter-by-quarter accuracy history you can describe and defend.
Solutions background, with the ability to construct internal business cases for hospital leadership.
Experience designing sales processes for methodical, detail-oriented sellers as well as naturally competitive ones.
High energy, high pace, with visible confidence under pressure.
Comfort operating in a PE-backed environment with board-level visibility and short reporting cycles.
A habit of asking questions and digging in.

Nice To Haves

Clinical, nursing, nurse informatics, occupational health, or healthcare operations background paired with strong commercial leadership.
Experience with channel, reseller, and co-sell motions, particularly around data and API-delivered products.
Experience launching a new module or adjacent offering into an existing base while the core motion was also being rebuilt.
Experience in a business that carries meaningful revenue concentration in single large deals.

Responsibilities

Lead Propelus' Employer Growth Team, overseeing revenue growth, sales execution, and team performance across Propelus EverCheck and Propelus Immuware.
Strengthen operational rigor and drive consistent commercial execution.
Establish Propelus as a trusted strategic partner to healthcare organizations and clinical leadership teams.
Support Propelus' evolving product and go-to-market strategy, including expansion of data solutions offerings and development of a premium nursing-focused module within EverCheck.
Design a process focused on outcomes, supporting the team in sharpening their relationship-focused approach into a self-originated pipeline with full pipeline ownership.
Ensure sellers are excellent at proving the value of EverCheck and Immuware.
Own the full employer plan, including closing any gaps between assigned quota and plan due to turnover or hiring lag.
Move the team from responding to demand to creating it, establishing a per-rep floor on self-originated opportunities, documented territory plans, mapped buying committees, and a coaching model built around outreach quality rather than volume.
Own territory coverage with no dark accounts, ensuring every named account has a current, documented disposition.
Own forecast accuracy as a personal metric, including owning the qualification standard with the team, requiring client-confirmed close dates, and driving down the deal methodology failure rate.
Own the requirement for selling materials in sellers' hands, specifying what the team needs at each stage, agreeing on dates with Marketing, and escalating when dates slip.
Address immediate support needs for two current open seats with a clear, written path and dates.

Benefits

Health Insurance: We cover up to 100% of the premium for employee medical insurance. Plans for spouses and children are made affordable through Propelus’ generous contribution.
HSA, FSA, and traditional insurance options for medical, dental, and vision coverage for themselves and dependents.
Dental and Vision plans, both including an option with 100% of the premium covered for employees.
Generous PTO: 0–4 yrs 20 days | 5–9 yrs 25 days. | 10+ yrs 30 days per year.
14 paid holidays each year (US-based teams).
One floating holiday.
One paid day off during your birth month.
16 hours of Volunteer Time Off available.
State & local leave laws compliance.
401K with company matching.
Financial planning education and resources.
Lifestyle Spending Account (LSA) for personal well-being.
Employee Assistance Programs: provides 24/7/365 support by phone and online — family clinical counseling, legal & financial services, plus child and elder care referrals.
Carrot Fertility & Hormonal Support: Inclusive hormonal health, fertility, and family-building benefits with funds toward eligible care.
Beyond Med: A licensed discount plan organization (DPO) giving you access to elective care like acupuncture, dermatology, fertility, GLP-1, and more — at discounted rates.
Spot Pet Insurance: A financial safety net for your furry family.
100% of employee health insurance premiums covered (LATAM Employees).
Propelus Flex Club: flexible benefits platform with monthly points and exclusive discounts (LATAM Employees).
National Holidays (Colombia): 18 days.
National Holidays (Costa Rica): 12 days.
Life insurance policy, paid 100% by the company (LATAM Employees).
Employees celebrating their 10 and 20 year work anniversary are eligible to take a trip sponsored by Propelus.
Professional development allowance.