Senior Director of Sales Strategy

ADPChicago, IL
Hybrid

About The Position

The Senior Director of Sales Strategy is a senior leadership role responsible for defining and driving the company’s sales strategy to accelerate revenue growth, improve productivity, and enhance go-to-market effectiveness. This leader partners closely with executive stakeholders across Sales, Strategy, Finance, Marketing, and Operations to translate corporate objectives into scalable commercial strategies and execution frameworks.

Requirements

  • 10–15+ years of experience in sales strategy, sales operations, management consulting, or commercial leadership
  • Proven track record of shaping and executing sales strategies in complex, high-growth environments
  • Experience working closely with senior executives and influencing business outcomes
  • Deep expertise in sales strategy, GTM design, and revenue growth frameworks
  • Strong financial acumen and business case development
  • Advanced analytical and modeling skills
  • Executive presence with the ability to influence C-level stakeholders
  • Strong cross-functional leadership and stakeholder management
  • Ability to lead large-scale transformation initiatives
  • Data-driven decision-making mindset
  • Strong program and project management capabilities

Nice To Haves

  • A college degree is nice to have but not required.
  • Experience with CRM platforms (e.g., Salesforce, Dynamics)
  • Proficiency with analytics tools (Power BI, Tableau)
  • Familiarity with sales enablement and revenue operations tools

Responsibilities

  • Lead development of annual and long-range sales strategies aligned to corporate growth objectives
  • Define go-to-market approaches including segmentation, coverage models, territory design, and account strategy
  • Drive initiatives to improve sales productivity, pipeline health, and conversion rates
  • Identify revenue growth opportunities (e.g., whitespace, cross-sell, upsell, new markets)
  • Monitor performance against key metrics and adjust strategies to ensure target attainment
  • Lead high-impact strategic programs (e.g., sales transformation, GTM redesign, digital selling, AI enablement)
  • Partner with leadership on business cases, investment decisions, and ROI analysis
  • Drive change management and ensure adoption across the sales organization
  • Collaborate with Sales Leadership, Finance, Marketing, Pricing, and Customer Success teams
  • Align sales strategy with marketing campaigns, demand generation, and product strategy
  • Serve as a trusted advisor to senior executives and sales leaders
  • Oversee development of dashboards and insights to guide decision-making
  • Translate complex data into actionable recommendations for executive audiences
  • Leverage advanced analytics to forecast performance and identify risks/opportunities
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