Senior Director of Direct-to-Consumer
PPLSI•Ada, MN
•Remote
About The Position
This position is responsible for leading the strategy, operations, digital channel management, marketing, budgeting, innovation, and cross-functional collaboration required to drive revenue growth, enhance customer experience, and optimize the overall performance of the company’s direct sales channels.
Requirements
- Bachelor’s degree in Business Administration or a related field
- At least two years of experience in direct-to-consumer sales, marketing, and e-commerce leadership roles
- Digital marketing using Google Search/AdWords, Impact, YouTube, connected TV (CTV) platforms, and podcasting platforms
- Customer experience optimization
- Driving revenue growth and profitability through DTC channels
- Must have legal authority to work in the U.S.
Responsibilities
- Lead the strategy, operations, digital channel management, marketing, budgeting, innovation, and cross-functional collaboration required to drive revenue growth, enhance customer experience, and optimize the overall performance of the company’s direct sales channels.
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What This Job Offers
Job Type
Full-time
Career Level
Director
