Senior Director, Marketing

BridgeParamus, NJ
10d$160,000 - $175,000

About The Position

BRIDGE is currently seeking a Senior Director of Marketing who will be responsible for leading our marketing strategy and execution. The ideal candidate will be be a visionary leader with a deep understanding of our business, scaling B2B marketing organizations, and driving pipeline generation all while elevating our brand awareness, and enabling sales success in a fast-paced, high-growth technology environment.

Requirements

  • 10+ years of progressive experience in marketing, with at least 3+ years in a senior leadership role (Director or VP) within the AdTech or MarTech sector.
  • Demonstrable success in driving B2B revenue and scaling a global demand generation engine.
  • Strong understanding of modern marketing metrics (LTV, CAC, MQL/SQL conversion rates, pipeline velocity).
  • Exceptional leadership, communication, and interpersonal skills; able to influence and collaborate effectively across all levels of the organization.
  • Bachelor's degree in Marketing, Business, or a related field; MBA is a plus.

Responsibilities

  • Develop and execute a comprehensive, integrated marketing strategy that aligns with aggressive business goals (revenue, market share, brand equity).
  • Own the brand narrative, positioning and core value proposition, clearly articulating what makes the company different and why we win.
  • Ensure compelling and consistent messaging all customer segments and channels (brands, agencies, and local media companies).
  • Lead, mentor, and grow a high-performing marketing team encompassing product marketing, demand generation, content, communications (PR/AR), and creative services.
  • Foster a data-driven, accountable, and innovative culture within the marketing organization.
  • Elevate the company's brand recognition and perceived leadership within the industry.
  • Oversee internal and external communications.

Benefits

  • An opportunity to work with and directly impact our organization’s growth and revenue
  • An opportunity to work with the latest technology
  • Professional growth and development
  • Competitive salary and compensation structure and benefits
  • An enjoyable and evolving culture in a forward-thinking company
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