Senior Director, HCP Strategy & Content

Pfizer • New York City, NY

1d • Remote

About The Position

Own the commercial relationships, content, and field strategy that turn a launch into prescribing behavior. You'll build HCP-facing work with enough clinical and commercial credibility that the field trusts it and payers respect it, and set the standard for how this category earns physician preference.

Requirements

• Bachelor's degree required; advanced degree preferred
• 12+ years of experience in HCP marketing, brand strategy, or commercial content leadership in pharma or biotech
• Demonstrated experience building HCP segmentation and targeting strategy tied to prescribing outcomes
• Experience partnering with a national or regional sales organization on field execution
• Candidates must be authorized to be employed in the U.S. by any employer.
• This position requires permanent work authorization in the United States.

Nice To Haves

• Track record building brand ideas and campaigns that HCPs remember, not just materials they receive
• Medical education or peer-to-peer program experience

Responsibilities

• HCP commercial strategy and value proposition
• All HCP-facing content, materials, and messaging for the franchise
• Medical education strategy and peer-to-peer engagement programs, in partnership with Medical Affairs
• HCP field enablement: arms the field with everything it needs to be effective
• HCP segmentation, targeting strategy, and prescribing behavior tracking against goals
• Partnership with enterprise Sales on field execution and messaging pull-through

Benefits

• 401(k) plan with Pfizer Matching Contributions and an additional Pfizer Retirement Savings Contribution
• Paid vacation, holiday and personal days
• Paid caregiver/parental and medical leave
• Health benefits to include medical, prescription drug, dental and vision coverage
• Relocation assistance may be available based on business needs and/or eligibility.

What This Job Offers

• Job Type: Full-time
• Career Level: Director