senior manager, content strategy
About The Position
As a senior manager, content strategy, you will play a critical role in shaping and executing the content strategy to amplify our brand narrative and business priorities while elevating the partner experience. You will collaborate across teams to deliver compelling stories and campaigns that drive positive sentiment and bring priority messages to life. In this role, you will be responsible for maintaining an editorial calendar for communications channels and be a key liaison between external communications and storytelling teams, ensuring alignment across campaigns, evergreen content, and enterprise priorities. You will partner closely with creative operations, insights, and reporting teams to deliver work on time, on budget, and with measurable impact. For a passionate, detail-oriented communicator who thrives in a fast-paced, collaborative environment, this is a one-of-a-kind opportunity to shape how Starbucks shows up in the world.
Requirements
- 6+ years in communications, content strategy, or related field.
- Strong understanding of brand storytelling, external communications, and digital channels.
- Excellent project management and stakeholder engagement skills.
- Ability to synthesize insights into actionable strategies.
- Skilled in building presentations and communicating complex ideas clearly.
- Bachelor’s degree or equivalent experience.
Responsibilities
- Co-manage the editorial calendar for digital communications channels.
- Develop and deliver content strategies for campaigns and evergreen content that align with brand priorities and business objectives.
- Build strategy presentations for review by leaders.
- Partner with insights and reporting teams to integrate data-driven recommendations into content plans.
- Partner with the channel strategy team for channel optimization opportunities and planning.
- Serve as a liaison between external communications and storytelling teams.
- Advise stakeholders on best practices for leveraging external-owned channels.
- Maintain consistent engagement with assigned business “beats” to anticipate needs, recommend evergreen ideas, and nurture relationships.
- Facilitate strategist team meetings to ensure alignment.
- Collaborate with creative operations to ensure projects are delivered on time and within budget.
- Manage intake forms, track progress, and keep stakeholders informed of timelines, deliverables, and outcomes.
- Facilitate stakeholder reviews and approvals throughout the project lifecycle.
- Provide weekly updates to stakeholders for ongoing projects.
- Ensure reporting (recap) and insights (before work kicks off) requests are submitted and fulfilled for campaigns and initiatives.
- Support post-campaign retrospectives and wrap-up reports to inform future strategies.
Benefits
- medical, dental, vision, basic and supplemental life insurance, and other voluntary insurance benefits.
- short-term and long-term disability
- paid parental leave
- family expansion reimbursement
- paid vacation from date of hire
- sick time (accrued at 1 hour for every 25 hours worked)
- eight paid holidays
- two personal days per year
- 401(k) retirement plan with employer match
- discounted company stock program (S.I.P.)
- Starbucks equity program (Bean Stock)
- incentivized emergency savings
- financial well-being tools
- 100% upfront tuition coverage for a first-time bachelor’s degree through Arizona State University’s online program via the Starbucks College Achievement Plan
- student loan management resources
- access to other educational opportunities
- backup care
- DACA reimbursement
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What This Job Offers
Job Type
Full-time
Career Level
Senior
