Senior Director, Digital

Empower Strategies • Arlington, VA

6d • $120,000 • Hybrid

About The Position

Empower Strategies Consulting is hiring for a full-service public affairs and strategic communications firm based in Arlington, Virginia. We partner with advocacy organizations, corporations, campaigns, and mission-driven clients to deliver integrated communications strategies spanning public affairs, corporate communications, digital strategy, advertising, and media buying. Empower Strategies Consulting is seeking a creative and driven Senior Director to join an expanding Digital Strategy practice. This individual will play a key leadership role in developing innovative digital campaigns, managing client relationships, and helping high-profile advocacy organizations and public affairs clients achieve measurable results.

Requirements

• 8+ years of relevant experience in digital marketing, public affairs, public relations, political campaigns, or related fields.
• Previous public affairs or public relations agency experience is required.
• Advanced writing and editing skills, including experience developing materials for senior-level stakeholders and a strong understanding of AP Style.
• Experience utilizing digital and social media platforms to support advocacy, public affairs, and integrated communications campaigns.
• Demonstrated success developing digital strategies, managing client relationships, and delivering measurable campaign results.
• Experience leveraging AI tools to improve workflows and operational efficiency while adhering to company guidelines and best practices.

Nice To Haves

• Familiarity with Adobe Creative Suite is a plus.

Responsibilities

• Developing and executing comprehensive digital strategies for public affairs and advocacy clients, identifying opportunities to maximize campaign performance and achieve client objectives.
• Serving as a trusted advisor to clients by managing day-to-day relationships, expanding existing accounts, and contributing to new business development through strategic proposals and presentations.
• Leading and mentoring a team of digital strategists, ensuring successful execution across multiple client engagements while fostering professional growth and collaboration.
• Partnering with the Creative team to develop compelling visual assets, including branding materials, one-pagers, digital advertising creative, social media graphics, and campaign collateral.
• Collaborating with the Digital Advertising team to develop media strategies, launch campaigns, monitor performance, and deliver insightful client reporting.
• Working cross-functionally with internal teams to ensure digital initiatives are executed efficiently, on schedule, and aligned with broader client objectives.

Benefits

• The budgeted salary is $120,000 and there is an opportunity for a year-end bonus.
• Medical, dental, vision, 401k, and life insurance.
• We also offer a paid parental leave program, paid vacation and paid sick leave.
• In addition, we have a work from home hybrid environment.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed