Senior Director, Commercial Finance

FreshPet•Bedminster, NJ

About The Position

Freshpet is building a best-in-class Commercial Finance function to power its next phase of growth. The Senior Director of Commercial Finance plays a key role in shaping the financial strategy behind how decisions are made across portfolio strategy, pricing, promotions, and commercial investments. This role ensures investment in the right opportunities to fuel commercial ambition with clarity and confidence. As Senior Director of Commercial Finance, you will serve as a data-driven business partner to Freshpet’s Sales, Marketing, Innovation, and Omni-channel teams. You will work alongside the business to shape decisions by bringing financial clarity, external perspective, and actionable insights that enable smarter, faster choices. This is a highly collaborative, high-impact role with the opportunity to embed finance more deeply into how Freshpet operates, helping teams align on priorities, unlock growth, and scale with discipline. In this high-visibility role, you will have the opportunity to influence decision-making at senior levels by bringing insights, tools, and clarity to the process.

Requirements

10+ years of experience in Finance, Commercial Finance, or related analytical roles
Experience partnering closely with Sales, Marketing, or Revenue Growth Management teams
Strong financial modeling and analytical capabilities
Experience in CPG or a similarly complex, multi-channel environment preferred
Influence through partnership – Builds trust and alignment across cross-functional stakeholders
Storytelling with data – Translates complex analytics into clear, actionable insights
Business-first mindset – Balances financial rigor with practical, commercial decision-making
Change leadership – Ability to create new processes and drive lasting adoption
Strategic thinking – Connects financial insights to broader business goals
Collaboration – Works seamlessly across teams to deliver shared outcomes
Applicants and employees must be legally authorized to work in the United States.
Not able to sponsor visas.

Nice To Haves

Experience in CPG or a similarly complex, multi-channel environment

Responsibilities

Partner closely with Sales, Marketing, and Omni-channel teams to evaluate opportunities and shape commercial strategies grounded in data and financial insight.
Bring visibility to customer, channel, and product economics (trade spend ROI, customer P&Ls, cost-to-serve) to inform decision-making.
Collaborate on omni-channel frameworks that enable consistent, transparent evaluation across in-store and e-commerce businesses.
Support investment decisions (e.g., media, trade, innovation, chillers, capacity) by clarifying trade-offs, risks, and expected returns.
Act as a key partner in advancing Revenue Growth Management (RGM), providing pricing analytics, promotion insights, and pack-price architecture frameworks.
Work hand-in-hand with Commercial teams to build portfolio and mix optimization strategies, including SKU optimization and margin expansion initiatives.
Partner with Innovation teams to support business case development, stage-gate decisions, and post-launch performance tracking.
Co-develop tools, dashboards, and analytics that teams can use directly—creating shared ownership of insights.
Align with Sales and Marketing leadership on common performance metrics and frameworks to drive consistency across teams and channels.
Support the analysis and interpretation of key analytics (e.g., elasticity, household panel data), translating insights into actionable recommendations for Sales and Marketing.
Serve as a go-to advisor for scenario modeling, trade-offs, and decision support across commercial initiatives.
Participate actively in planning processes (S&OP, JBP, forecasting, performance reviews), ensuring financial insights are integrated early—not added after the fact.
Proactively surface risks and opportunities, framing insights in a way that drives alignment and action.
Lead commercial forecasting, annual planning, and performance tracking processes in partnership with Sales, Marketing, and Omni-channel teams.
Drive gross margin and trade investment optimization through ongoing analysis of pricing, promotional effectiveness, customer profitability, and portfolio performance.
Develop and maintain customer, channel, and category P&Ls to support business reviews, investment decisions, and long-range planning.
Support monthly and quarterly business reviews with actionable financial insights, scenario modeling, and performance analytics.