About The Position

Team 201 is the digital agency for high-growth B2B technology brands. We work with companies at meaningful inflection points: scaling after funding, entering new markets, repositioning their category, launching new products, building pipeline, or evolving from founder-led growth into a more mature go-to-market motion. Our clients come to us when marketing needs to become more strategic, more integrated, and more accountable to business outcomes. We operate as an extension of their teams, helping them connect strategy, content, paid media, SEO/AEO, analytics, marketing automation, creative, and storytelling into programs that drive measurable growth. We are entering our next stage as an agency, and you will be part of Team 201’s Senior Leadership Team and will play an active role in shaping how we grow, how we serve clients, and how we develop our people. We are hiring a Senior Director, Client Strategy & Integrated Marketing to lead a small portfolio of strategic B2B technology accounts, serve as a trusted advisor to senior client stakeholders, and help elevate the way Team 201 delivers integrated marketing programs. This is a senior leadership role for a T-shaped marketer: someone broad enough to connect the dots across the full digital marketing mix, and experienced enough to guide specialists, challenge assumptions, identify growth opportunities, and translate marketing activity into business impact. You will be responsible for leading client relationships, developing integrated strategies, overseeing account performance, identifying opportunities for organic growth, and helping our internal teams deliver excellent work. You will partner closely with Team 201’s founders and senior team members to strengthen client retention, account profitability, team development, and agency growth. This is a hands-on leadership role. You will not be expected to execute every deliverable yourself, but you should be comfortable being in the weeds on the work where needed, shaping the strategy, improving the quality of thinking, and helping teams move from ambiguity to clarity. Your mandate is to help Team 201 deliver deeper strategic value to our clients while building stronger, healthier, and more scalable accounts. You will own and grow key client relationships, bring integrated marketing strategy to the table, mentor account and marketing leads, and ensure that our work is tied to the outcomes that matter most to our clients: pipeline, positioning, engagement, revenue influence, executive visibility, customer acquisition, and long-term brand growth. You will be one of the people clients call when the problem is complex, the stakes are high, and the path forward needs to be made clear.

Requirements

  • Significant experience in a digital, growth, integrated marketing, or B2B agency environment.
  • Experience leading strategic client relationships with senior marketing, communications, revenue, or executive stakeholders.
  • Strong understanding of B2B technology, SaaS, or high-growth business models.
  • Proven ability to develop and oversee full-funnel marketing programs.
  • Fluency across channels such as paid media, SEO, content, social, marketing automation, analytics, creative, and conversion strategy.
  • Experience connecting marketing strategy to measurable business outcomes.
  • Strong presentation, communication, and executive storytelling skills.
  • Proven ability to build reporting frameworks that translate channel performance into clear business insights.
  • Experience managing account growth, client retention, scopes, budgets, or resourcing.
  • Ability to coach and develop account leads, strategists, campaign managers, and channel specialists.
  • Strong judgment, accountability, and problem-solving ability.

Nice To Haves

  • Experience working with venture-backed startups, scaleups, enterprise B2B brands, or category-defining technology companies.
  • Experience with platforms such as Salesforce, HubSpot, Marketo, Pardot, GA4, Looker Studio, or similar martech and reporting tools.
  • Experience contributing to new business, pitches, proposals, or agency positioning.
  • Experience with thought leadership, corporate storytelling, executive communications, or brand-to-demand strategy.
  • Experience building or improving agency operating systems, reporting frameworks, or account planning processes.

Responsibilities

  • Lead and Grow Strategic Client Accounts: Own senior relationships across a select group of important accounts, building trust with client stakeholders across marketing, communications, revenue, and executive teams. Understand each client’s business, identify what success looks like, and ensure that Team 201’s work is aligned with their goals.
  • Build Integrated Marketing Strategies: Help clients connect the full marketing mix into programs that are strategic, measurable, and commercially relevant. This includes working across paid media, SEO, content, demand generation, marketing automation, analytics, creative, social, CRO, thought leadership, and broader go-to-market initiatives.
  • Build and Support Hands-On Execution: Operate directly in HubSpot and/or Marketo to support campaign strategy, workflow logic, segmentation, reporting, lead management, and lifecycle marketing initiatives. Help translate strategic recommendations into executable campaign plans, nurture flows, landing pages, forms, lists, reports, and automation requirements.
  • Elevate Client Service and Team Performance: Coach account leads, campaign managers, and specialists on client strategy, communication, prioritization, and executive presence. Help teams move from reactive execution to proactive account leadership.
  • Contribute to Agency Growth and Leadership: Partner with the founders on account growth, agency positioning, service development, hiring, and team structure. Contribute to new business strategy, proposals, pitches, and strategic recommendations.

Benefits

  • Competitive PTO (12 Paid Company Holidays + 25 Days PTO, Sick & Quarterly Recharge Days)
  • Employee health, vision, and dental insurance
  • Company 401k Program, 3% automatic contribution from company
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